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Henry
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Differences between Personas and Archetypes?

I am new to UX and just started using personas for validating the UX of an existing project, then I was pointed out the fact that since my 'personas' were created from observing existing users instead of interviewing users, they are 'archetypes'. Read: Archetypes not Personas

Now, term and creation method aside, how are they different? Do they serve different purposes?

Henry
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