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TheLearner
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What is the difference between a customer journey and a user journey?

I am planning a requirements workshop for a new CRM implementation. We have identified all the customer journeys but we need not to decide how to articulate the detail of these user stories so that CRM vendors can estimate.

Any ideas? I was thinking of going with User Stories underneath each customer journey but I am a bit confused by the different terms, user journeys, customer journeys, epics, user stories etc.

What is the difference between a customer journey and a user journey?

I am planning a requirements workshop for a new CRM implementation. We have identified all the customer journeys but we need not to decide how to articulate the detail of these user stories so that CRM vendors can estimate.

Any ideas? I was thinking of going with User Stories underneath each customer journey but I am a bit confused by the different terms, user journeys, customer journeys, epics, user stories etc.

What is the difference between a customer journey and a user journey?

I am planning a requirements workshop for a new CRM implementation. We have identified all the customer journeys but we need to decide how to articulate the detail of these user stories so that CRM vendors can estimate.

Any ideas? I was thinking of going with User Stories underneath each customer journey but I am a bit confused by the different terms, user journeys, customer journeys, epics, user stories etc.

Source Link
TheLearner
  • 287
  • 1
  • 2
  • 7

What is the difference between a customer journey and a user journey

What is the difference between a customer journey and a user journey?

I am planning a requirements workshop for a new CRM implementation. We have identified all the customer journeys but we need not to decide how to articulate the detail of these user stories so that CRM vendors can estimate.

Any ideas? I was thinking of going with User Stories underneath each customer journey but I am a bit confused by the different terms, user journeys, customer journeys, epics, user stories etc.