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5 votes

How to make long forms engaging?

Some recomendations on getting the higher conversion rate with the long forms: Make the labels clear for users. Dont't make them think (a lot), work on the language and tone Group the fields in ...
Alexey Kolchenko's user avatar
5 votes
Accepted

How to make long forms engaging?

First, ensure that any data entered by the user is being temporarily saved. It's horrible to go to effort of filling out a long form only to have everything erased because a session timed out or you ...
Stonetip's user avatar
  • 737
5 votes
Accepted

Usage of mascot to increase user engagement and happiness

Yes, there are studies that show that having a mascot increases engagement etc. East Tennessee State University has published an Undergraduate Honours Thesis entitled: Analyzing the effects of brand ...
Monomeeth's user avatar
  • 3,826
4 votes

How to redirect viewer's attention to a certain card among similar cards?

The same thing happens with pricing plans, which are just cards with content. Here are some examples where you can get ideas or combine them: Size Contrast Adding a distinctive graphic element Drop ...
Danielillo's user avatar
  • 19.2k
4 votes
Accepted

What is the added value of numbering Notification Badges?

User engagement is not always a good thing, since users may pick up negative feelings if we keep them hooked to an app with little to no value. Tristan Harris works with attention and ethical use of ...
Ainhoa Ostolaza's user avatar
4 votes

Card with Button or Completely Clickable Card

The answer is it depends. As you have marked this as "accessibility" I will weigh in on that the most, luckily it links to usability quite nicely. Please note I have also answered this as if ...
GrahamTheDev's user avatar
  • 2,598
4 votes

A/B testing - how to deal with minority that chose B?

'C'. Option C should be a working model that introduces the compromised hybrid solution that attempts to find a way to appease both testing groups to a larger percentage. It'll always be changing, ...
Jeremy Schroeder's user avatar
3 votes
Accepted

Gray prototype type look when data is not loaded

I dont think there is a link to research specifically (certainly none that I have seen). I think this is something that companies have come across in research. Its used to give the user an indication ...
UIO's user avatar
  • 2,684
2 votes

What is a term used to describe design philosophies that enhance user experience but reduces engagement?

Loosely related to UX, but great philosophy is “Start with no“ by Jim Camp. It‘s actually a negotiation strategy. The main idea is that seller / designer / etc. is equal to buyer / client / user / ...
Runnick's user avatar
  • 1,753
2 votes
Accepted

What is a term used to describe design philosophies that enhance user experience but reduces engagement?

What comes to my mind is the Calm Technology - https://www.calmtech.com. The basic principles of Calm Tech state that: I. Technology should require the smallest possible amount of attention II. ...
Magda Bochenska's user avatar
2 votes

Conversion strategy - displaying button for not allowed action and redirecting on click

I have seen the process you are describing in action and it never makes me comfortable - Essentially, you are hijacking a click and redirecting the user through a number of steps that they were not ...
Roux Martin's user avatar
  • 14.2k
2 votes
Accepted

Impact of plural vs singular names

Take a look at this : https://econsultancy.com/blog/3821-the-25-factors-behind-brilliant-brand-domain-names/ https://webmasters.stackexchange.com/questions/2601/should-i-use-singular-or-plural-...
ArkDeus's user avatar
  • 870
2 votes

What is the added value of numbering Notification Badges?

In my ideal world, you would let the user choose between no notification badges, a simple "on/off" badge1, or a numbered badge. As Ainhoa Ostolaza's answer notes, numbers can "add urgency" to ...
TripeHound's user avatar
  • 2,655
2 votes

Facebook reactions as a metric for user engagement

Excellent question ! Apparently a study by globalwebindex shows that after the launch of reactions, the number of users who interact or react with a post has increased after Facebook introducted ...
Mervin's user avatar
  • 44k
2 votes

Does showing livestream-lesson viewers stats about other viewers increase engagement?

You can get the right answer only by conducting user research and domain research. Domain research It's simple. If all of your competitors have a feature, you'll need it too. Because for the user, the ...
Roman We's user avatar
  • 294
1 vote

Best practice for out-of-app notifications for in-app messages?

Let the user choose which notifications they want to receive and how often. Some apps/sites allow users to receive a weekly summary email bundling all of their messages/notifications. Others will send ...
pkr's user avatar
  • 250
1 vote
Accepted

Adding variety to reminder emails

Is it a good idea to mix a reminder with other information? Only if it's 100% relevant to the issue on hand and if something has changed. Such as something to add, or something to remove etc. If we do,...
Mihnea Patrascu's user avatar
1 vote

How to redirect viewer's attention to a certain card among similar cards?

You've already given the first card a different color, which makes it unique and out standing from the other ones. To give it even more attention I'd suggest you adding an animation to the card or an ...
fakermaker's user avatar
1 vote
Accepted

What are good research methods to discover why people don’t stick in a product and learn how to improve engagement?

From the comments: What did your usability test look like? "They said they understood it..." Sounds like a survey (getting people's opinion), not a usability test. When it comes to ...
bloodyKnuckles's user avatar
1 vote

What are the best practices for discount promotion on web and mobile?

Have I run into any valuable research or use cases on this topic? Yes! If you're working in the e-commerce space you should consider a subscription to Baymard Institute. They provide so many well-...
It's Dylan's user avatar
  • 1,024
1 vote

What are the best practices for discount promotion on web and mobile?

Please provide more context for better understanding like at what stage these offers comes, is it after certain task user performed like signing in newsletter etc. Though some common best practices ...
Vicktor_IV's user avatar
1 vote

What are the best practices for discount promotion on web and mobile?

In popup if the contents are more. A stripe above the app ( if you give permission to close ). A bar below the top bar or nav bar ( if you don't allow user to close it ).
Saravanan Kasi's user avatar
1 vote

What do you call your company's initiative to get feedback from end users?

I don't think there is a specific term for a company initiative of this sort. In a general sense, I'd personally include this under the banner of User Research. In terms of searching for examples of ...
dougajmcdonald's user avatar
1 vote

What do you call your company's initiative to get feedback from end users?

I think the last company I worked in did this really well. added to their voice of customer (VOC), they also had 2 customer engagement programs where customers who signed up were sent A monthly ...
Blue Ocean's user avatar
  • 10.7k
1 vote

Animation and gamification

Functional UI animation will always enhance user experience if used correctly (i.e. don't overdo it). While I don't know about how it affected twitter's engagement, I recommend reading this article ...
Mihnea Patrascu's user avatar
1 vote

Gray prototype type look when data is not loaded

Some additional libraries and resources people might find helpful: BLOKK Font Loader View For Android Building Skeleton Screens with CSS JQuery Skeleton Loader Skeleton View Loader Library
ntnlbd's user avatar
  • 344
1 vote

Should Your Chatbot Be Named?

Yes, your chatbot definitely needs a human name. Chatbots are a simulation of conversations between you and a 'person'. Imagine talking to an actual human being who doesn't have a name. That would be ...
Wendy Wojenka's user avatar
1 vote
Accepted

UX Gamification: Achievements, Medals, Badges, or Trophies?

IMHO, the concept of gamification is closely tied with the concept of relative difference. When I say "I have 100 medals", out-of-context it means nothing. But when I say "I have 100 medals while my ...
sarthaklangde's user avatar
1 vote

How do I mitigate the risks of user-generated data when not requiring authentication?

Having seen first-hand what un-moderated map pinning results in, there are a couple of ways that users will try to abuse your system: Using pins to draw or write on the map. This is easily solved by ...
Roux Martin's user avatar
  • 14.2k

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