Skip to main content
4 votes

We're getting complaints about order confirmation emails. Should we make them opt-in?

First of all does your brand has a voice? If it does, it is strongly recommended to visualize brand color inside an email to make it easily understandable for user that this is the brand that user has ...
fakermaker's user avatar
2 votes

Using a dropdown vs an input stepper for a product page recommendation?

There's a great table shown in an article created by Nielsen Norman group regarding input steppers usage. Use Input Steppers When Do Not Use Input Steppers When The numeric field has a most commonly ...
fakermaker's user avatar
1 vote

Do we need to show cart icon if I am already in the cart page?

It is quite usual to keep the cart icon visible at all times, also when you are already on the cart page. Amazon is an example and you could say that it is safe to assume people are familiar with the ...
jazZRo's user avatar
  • 11.9k
1 vote

Looking for examples of left side bar PLP filtering that needs an apply button

Why would a left-side bar PLP filtering component need to look different from a right-side PLP filtering modal that shows over the products? As far as your users are concerned, unless you're super ...
It's Dylan's user avatar
  • 1,014
1 vote
Accepted

Using an image as a banner, or code the text and CTA separately?

It's not clear what you mean by banner vs text + CTA. If you are referring to an image that contains both text and button, then there are a few things to keep in mind: The text inside the image is ...
Morco's user avatar
  • 308
1 vote
Accepted

Products are grouped in categories, but can too many categories hurt the UX?

Thank you, Izquierdo, but I think I found exactly the answer I was looking for in this article: https://www.nngroup.com/articles/category-pages/ "Don’t Force Customers to Go Through Category ...
Mimy Polina's user avatar
1 vote

Products are grouped in categories, but can too many categories hurt the UX?

I don't think you're too far off. You just need to show more information to help the user know what to do next. Do you have research showing that users want to see all sports products together on one ...
Izquierdo's user avatar
  • 12.7k
1 vote

Having total price in the checkout button

Users care about their money. Any mistake (for example, paying more than expected) will be very painful. You should care about what your users care, so help them avoid mistakes. When you put the price ...
exp's user avatar
  • 2,608
1 vote

How many users *actually* land on the homepage?

You'll find one of two strategies that are commonly employed on home pages, depending on your particular marketing and advertising strategy (of which Google Search or Social Media marketing will be ...
Michael Lai's user avatar
  • 27.3k
1 vote

What's the name of such design pattern when doing online banking? Form, Review and Acknowledgement

The interaction design pattern is either Wizard or Multi-Step Form. The content of the steps (review/acknowledgement) is irrelevant to the design pattern. I would refer to the final step of a wizard ...
David Saunders's user avatar
1 vote

Account Credit at Checkout

You're right about typed-in voucher codes being a poor experience (though if that's how you've been operating, you might need to keep that available for a while after the redesign, lest any unentered ...
Izquierdo's user avatar
  • 12.7k
1 vote

Compare groups of items

So for one, some research needs to be done in order to know what users are usually trying to find out about an event. e.g. are they wondering about the venue/location, size maybe, duration, maybe one ...
Kitanga Nday's user avatar
  • 1,762
1 vote

Do any major E-commerce Companies have Modals in their Checkout Process?

Checkout Baymard Institute. They will have tons of articles and studies on what major e-commerce companies do, and have learned not to do. I think it's safe to consider modals in checkout as non-...
It's Dylan's user avatar
  • 1,014

Only top scored, non community-wiki answers of a minimum length are eligible