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Results tagged with Search options user 93690

A way to test the UX of an application by displaying one version of it to 50% of the users of the application, and displaying another version to the rest of the users. You then compare how the two versions performed by using metrics such as click through rates, the average time on the site, etc.

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I am running couple of a/b tests on Australia and US, tests are exactly same but results they are showing are totally reverse. Since we tend to move successful A/B tests to be hardcoded on the sites t …
asked Jun 29 '17 by Awfor