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Questions tagged [user-engagement]

A user experience metric that is derived from a set of user interactions over a period of time to indicate the user's perceived interest and involvement.

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1 vote
2 answers
104 views

How to redirect viewer's attention to a certain card among similar cards?

I am a product designer but I also work on illustrations and web designs on the side. On my portfolio, I would like to motivate viewers to click the first card (UX/UI card) rather than the other two. ...
Bluebug's user avatar
  • 326
0 votes
2 answers
70 views

Impact of Native English for writing content

My website caters to the US visitors. But I am from a different country. I try as much as possible to come up with decent English. However, I know for sure one can easily tell the difference by ...
Kannan's user avatar
  • 103
2 votes
1 answer
85 views

What are good research methods to discover why people don’t stick in a product and learn how to improve engagement?

I have a question in respect to how to improve user engagement and stickiness with a product: Context: Our product is one of the pages inside a website. We installed Hotjar and google analytics in our ...
Orange Juice's user avatar
0 votes
3 answers
140 views

What are the best practices for discount promotion on web and mobile?

Looking for the information of how to promote discount in web and mobile app experience, both for existing users who already made purchases AND for those who haven't yet. If you ran into any valuable ...
Sandra's user avatar
  • 1
0 votes
2 answers
77 views

What do you call your company's initiative to get feedback from end users?

IBM has its 'Sponsor User Program' and I've heard terms like 'Voice of the Customer' used before, but is there a standard term for this type of initiative? I'm not asking how such a program works. I ...
Rob's user avatar
  • 234
1 vote
1 answer
57 views

Does showing livestream-lesson viewers stats about other viewers increase engagement?

Consider a livestreaming platform for teaching (various age groups). Viewers cannot interact with other viewers, but they can interact with teaching assistants. Would showing key statistics about the ...
thephpdev's user avatar
  • 111
1 vote
1 answer
191 views

Best practice for out-of-app notifications for in-app messages?

Platforms like Task Rabbit and Airbnb send users an email and/or text message when an in-app message is received. What is best practice in terms of UX for how and when these out-of-app notifications (...
stevec's user avatar
  • 289
0 votes
1 answer
50 views

Adding variety to reminder emails

Between once and 3 times a week (depending on user's settings), something new to do on our product comes up (always on the same days at 9 am, on monday, wednesday and friday). Until now, we have sent ...
dyesdyes's user avatar
  • 103
2 votes
1 answer
5k views

Card with Button or Completely Clickable Card

If a card has a button, the CTA will be clearer but it'll be more useful from usability point of view if the card completely clickable. So in mobile, will a card with button or a completely clickable ...
Dhiraj Pandagre's user avatar
0 votes
2 answers
147 views

A/B testing - how to deal with minority that chose B?

Publishers can test different site layouts and various versions of their content (for example, testing more than one headline on an article) This can be done with A/B testing. For example, you might ...
Ten's user avatar
  • 101
3 votes
1 answer
336 views

Animation and gamification

I'm trying to add a few animations to my application targeted towards teens, specifically animations that increase user engagement. Similar to how twitter introduced the heart animation.. it's ...
Simon's user avatar
  • 327
1 vote
2 answers
873 views

What is the added value of numbering Notification Badges?

Notification Badges are all over our mobile devices, all of the most common apps we use everyday have them. They keep us hooked onto an app and let us know when something new happens. My question is ...
RobbyReindeer's user avatar
0 votes
2 answers
124 views

Gray prototype type look when data is not loaded [closed]

I have noticed recently that many sites use a gray prototype type look when loading data on page. Exhibit 1- Google drive Exhibit 2- Facebook Exhibit 3- Medium Can some one explain what library is ...
DhruvJoshi's user avatar
1 vote
3 answers
982 views

Should Your Chatbot Be Named?

There seems to be a divergence of views on chatbot UX design. On the one hand, some way the best name for your bot is NO name at all (https://blog.intercom.com/how-to-name-a-bot/), but others are ...
uobroin's user avatar
  • 957
0 votes
1 answer
68 views

The impact of visual cues on user response

Are there any studies that report the effect of using/not using visual cues to engage users and retain user attention? In my own application I have offer listings with a representative graphical ...
DroidOS's user avatar
  • 485
0 votes
1 answer
887 views

UX Gamification: Achievements, Medals, Badges, or Trophies?

I am a developer in an upcoming Social Media App project, and within my application, I have incorporated a points and reward system to increase user retention and engagement. I'm stuck between these ...
Sean's user avatar
  • 3
3 votes
2 answers
136 views

What is a term used to describe design philosophies that enhance user experience but reduces engagement?

Typically one of the metrics or measures of success in UX design is user engagement, whereby the amount of time that a user spends in meaningful interaction with the product or service can be seen an ...
Michael Lai's user avatar
  • 27.3k
0 votes
1 answer
62 views

Conversion strategy - displaying button for not allowed action and redirecting on click

Normally it's a bad idea to allow users to click, or even see, buttons for things he cannot do, but would it be ok as a conversion strategy? Imagine this simple scenario in a marketplace app: The ...
rzb's user avatar
  • 101
3 votes
1 answer
234 views

Impact of plural vs singular names [closed]

I've just bought a domain for my mobile app/website project, and an interesting question popped to my mind. I don't know what would be the impact of this decision in terms of user experience, user ...
Roi Mulia's user avatar
  • 879
1 vote
2 answers
180 views

How do I mitigate the risks of user-generated data when not requiring authentication?

I'm creating a web project where users can add markers on a map. I'm dealing with a demographic who are used to instant-gratification. I want to keep the threshold for engagement as low as possible so ...
Marc Dingena's user avatar
3 votes
1 answer
140 views

Facebook reactions as a metric for user engagement

Previously when facebook only had a 'like' button and comments for people to respond to a post, user engagement can be evaluated in terms of the number of likes as well as the number of comments. ...
Michael Lai's user avatar
  • 27.3k
8 votes
2 answers
2k views

How to make long forms engaging?

In a form I have over 30 fields on a single section of an application these 30+ fields can't be broken up into two parts along with the other sections. Long forms like this are really exhausting to ...
Cathal O' Kane's user avatar
2 votes
3 answers
193 views

Voting for "winners" after a fantasy sports draft

For a fantasy sports draft app, I'm trying to design a voting system where winners receive trophies in categories like "most lopsided trade", "best overall draft" and "best draft steal". The voters ...
sheldonbaker's user avatar
1 vote
2 answers
99 views

Is status relevant in enterprise chat applications?

We have user status e.g. online, offline, busy, away, etc. in our chat application. Are they still relevant? When using a chat application especially for work, you use it to communicate with a person....
Jo E.'s user avatar
  • 225
8 votes
2 answers
1k views

Usage of mascot to increase user engagement and happiness

Is there a correlation between companies that have mascots (i.e. Mailchimp's Freddie) and a companies that don't? Are there studies to show that having a mascot increases engagement/happiness etc? ...
philip's user avatar
  • 433
3 votes
2 answers
273 views

Is there a user engagement benefit to breaking a long page into two pages?

I'm working on a site where many of the pages are around 2,000 words. The site is an educational program that connects students to potential mentors. The owner feels that user engagement is low and ...
AJD's user avatar
  • 131
0 votes
2 answers
132 views

How to properly mitigate a user not being able to watch a video with the sound on?

"If a picture is worth 1000 words then a video must be worth at least a 1001 words"-myself Many phenominal user experiences and messages involve powerful videos. For example sonys this is ...
Frank Visaggio's user avatar
3 votes
3 answers
2k views

What is the best solution for a session timeout while in edit mode?

We have an enterprise web product that times-out after 15 minutes (for security reasons). We automatically log the user out if they don’t respond to the prompt to stay logged-in. What should we do if ...
meepsh's user avatar
  • 847
0 votes
2 answers
58 views

Convince user to follow a page

Our website is used to manage investment funds. Users can create channel pages that are basically a list of funds plus an activity stream. Now, we want other users to go on those pages and start ...
Gio Polvara's user avatar
4 votes
1 answer
382 views

Mobile interface - how to non-obtrusively ask user to do an optional action (alert equivalent)?

Modern mobile users have been conditioned to very quickly find the X, close or cancel buttons to dismiss all kinds of modal dialogs and ads in mobile apps. The typical scenario is - a user returns to ...
Alex Stone's user avatar
  • 1,627
7 votes
5 answers
1k views

Do infographics work?

Is there any solid experimental evidence on how successful infographics are at getting the viewer of the graphic to think about the data presented, understand it, and retain that understanding, ...
410 gone's user avatar
  • 379
1 vote
1 answer
178 views

What are some solid practices for product walkthroughs?

I'm on the starting side of a six month UX engagement and it's a contractor's dream - a complete tear down of the old messaging, including the public facing website. One of the big things that we have ...
Imperative's user avatar
1 vote
0 answers
40 views

Subscription plan vs credits [duplicate]

I am working on a small commercial product and It is still early days, but I already try to think of ways to monetize this service. I would like to know what users prefer or in which situation the one'...
the_critic's user avatar
6 votes
7 answers
3k views

Is it good practice to ask date of birth and gender from users or Avatars can suffice?

I am building a system where I need user explicit data like Age, Gender, Preference towards a category(fashion/Gadgets/...). I came up with 2 solutions for Age & Gender: Ask user these ...
Ankit's user avatar
  • 896
0 votes
3 answers
1k views

How do you test navigation engagement?

Some coworkers and I are engaged in heated debate about changing the navigation arrangement from a left nav column to a top nav bar. Arguments in favor of a left nav are more visibility and more ...
Cameron Wu's user avatar
0 votes
1 answer
203 views

Best successful unlock animations / design concepts [closed]

I'm building a section on my website where users are able to unlock items with 'tokens'. I want to ask the professional UX community what proven unlock animations / interactions really engage the user ...
Jaeg's user avatar
  • 103
1 vote
2 answers
323 views

Which part(s) of the overall user experience is best represented by the NPS?

I have seen some companies define KPIs for their UX efforts based on metrics like the Net Promoter Score (NPS). However, having worked with many qualitative and quantitative metrics to try and model ...
Michael Lai's user avatar
  • 27.3k
4 votes
1 answer
372 views

Compare engagement of different push mediums

We're wondering if there's research on the engagement levels of different push mediums, i.e. CTR's of email vs. iOS notifications vs. android notifications vs. etc. Had a google, and a search here, ...
user52052's user avatar
5 votes
1 answer
267 views

engaging users in freemium services

there are applications nowadays that give options to perform certain in-app functionalities/services, but then link to an explanation of the functionality/service, followed by a statement saying "pay ...
sheriff1's user avatar
  • 198
1 vote
2 answers
798 views

Is the state of 'flow' equivalent to user engagement?

From Wikipedia Flow (psychology): Flow is the mental state of operation in which a person performing an activity is fully immersed in a feeling of energized focus, full involvement, and ...
Michael Lai's user avatar
  • 27.3k
0 votes
1 answer
84 views

Making an user fill more data in a text area?

I am currently working on a complete revamp of an application that helps in Knowledge management. The main problem was the older system was just a form capturing which was quite tedious. This ...
Athreya SN's user avatar
1 vote
2 answers
377 views

What's the correct strategy to open a popover to engage visitors on an e-commerce website?

I run an e-commerce website. Of course I have a lot of abandoned carts (92%) I want to try to engage visitors more, asking for their email in a popover, offering a discount or a free buying guide to ...
Max Favilli's user avatar
3 votes
2 answers
125 views

Does requiring the user to click or otherwise interact with a page increase engagement?

The endowment effect shows that if you have a sense of ownership over an item, you immediately attribute greater value to the item. In a digital experience, is scrolling or hovering over an item ...
rach oune's user avatar
  • 1,602
2 votes
1 answer
976 views

Tutorial Design (android carpool app)

We are developing a carpool app. I need to display a tutorial during the registration. The tutorial needs to convey that we remove all awkward cash exchange by exchanging km's. Now, these are my ...
Siddharth's user avatar
  • 513
2 votes
3 answers
734 views

Does including background animation or motion in an application increase user engagement?

I'm interested why top game companies put a lot of "background" animations in their games - has it been demonstrated to increase user engagement? Does it take longer for a user to get bored of a game ...
Alex's user avatar
  • 21
3 votes
2 answers
79 views

Binning donations rather than aggregating

On a particular non-sponsored product-review blog there are requests for donations, but responses are poor. Currently, there is a simple site-wide donation button like you might find at Wikipedia. ...
Joseph Coco's user avatar
3 votes
2 answers
324 views

How to present boring facts that aren't really suitable for an infographic in an interesting way?

For an internal company wiki I want to write down/present some basic information regarding web development/design/UI & UX. For example have I collected some studies and opinions on how links ...
Sven's user avatar
  • 743
1 vote
1 answer
293 views

Is asking the user to "Activate Now" to activate an offer a good user experience?

I've noticed this recently with the email offers I receive from a certain brand that I frequent. They'd send a email with an offer - the dates when the offer is valid for - and CTA with "Activate ...
micap's user avatar
  • 779
2 votes
1 answer
2k views

Thoughts on 2 CTAs in a hero/header section

Premise: I'm working on a landing page for a software company. Currently, the company offers one enterprise product. Soon, a second "lite" product will roll out, and I'm wondering about the hero/CTA. ...
Domanique Alicia's user avatar
3 votes
4 answers
430 views

Email notifications: "You've received a message" vs the full message

While working on a web-based business management tool, we're looking into adding forums. Let's say a user has notifications turned on, for every time someone posts in a topic you've created or ...
Dirk v B's user avatar
  • 4,654