Questions tagged [test]

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Design test plans & evaluate results for an A/B test

My app aims at switching from monetizing with an ad only, to finding optimal revenue mechanisms between 03 models: ads, in-app purchases, and subscription. I want to increase its LTV at the same time ...
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2answers
58 views

User testing, is it really necessary to do for each application in same domain

Just wanna start saying that hope everyone is safe and healthy. I have thought about user testing done for apps sharing the same domain to start the design improvement process. For example I have had ...
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2answers
51 views

Test Hypothesis On Multivariate Tests?

I was taught when A/B testing every test should be based on a test hypothesis, e.g. Control: Current Button (Blue) Test: White Button "We believe that changing the CTA colour (British English ...
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3answers
56 views

User testing, simple flow testing

I am going to run a user testing for a bank in order to evaluate ''be our customer'' flow. Which starts with collecting basic information then connecting with a representative to finalise the ...
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1answer
84 views

Online test with 80 questions best practices [duplicate]

I have to create an online test that has around 80 questions. These are one sentence questions with 5 answer options for all questions (no free form). Now my question is what would be the optimal way ...