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Questions tagged [strategy]

The tag has no usage guidance.

0
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1answer
42 views

What is the difference in ROI, KPIs, OKRs metrics? how and when to get them?

So I have decided this year that I would like to learn more about data informed design and I have been hearing and reading a lot about the following ways of measuring: ROI, KPIs, OKRs and I'm confused ...
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0answers
24 views

Are there any case studies using Sinus-Milieus in product development?

Currently, I am exploring how to use the research insights from the Sinus-Milieus institute in the discovery phase of the development of a news media product. These insights are all about "groups of ...
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4answers
67 views

UX approach: define user personas before project objectives?

I am preparing for a mobile UX workshop for a client of ours, specialized in pharmacy. I am not sure if it is best to first define user personas and than the goal of the mobile application or the ...
1
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3answers
58 views

User feedback strategies during app beta

I am about to get my Android app in beta and am weighing two different strategies Show users the full set of app capabilities even though I suspect that some of them are redundant and then ask them ...
0
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1answer
29 views

Brand/Product Architecture for scaling company [closed]

I have an interesting problem to solve. For a company that is growing and would like to move to a multi-product architecture. The original product has been successful and there are plans to build 2 ...
0
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2answers
52 views

Moving from Product Manager Approach to Brand Manager Approach- how? [closed]

Working with a relatively immature cX company but they have aspirations and executive buy in. They know need to shift their product managers from thinking beyond just the product to the overall ...
3
votes
1answer
80 views

producing a micro site for your UX department

I've been asked to produce a website for the UX team I am part of. The driver seems to be that in our large multi national company not many folks know about UX or what we do or even how our department ...