Questions tagged [shopping-cart]

a queue for holding items to be purchased online as an analogy to physical shopping carts.

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5
votes
3answers
695 views

Display price with taxes or not?

I need to decide whether to show prices on an online store with or without taxes. This is significant for the site and the user as the service is labeled as the cheapest on the market. If taxes ...
13
votes
2answers
2k views

What is the best eCommerce add-to-cart flow? [closed]

I'm working on an eCommerce website. I found two predominant approaches as to what happens when buyers click the add-to-cart button: Send them to their cart where the main action button is "Checkout" ...
19
votes
11answers
5k views

Is red an acceptable colour for a submit button on a form for a purchase or booking?

I have been drafted in to provide UX feedback on a recently completed website. One point I made was that red was not a suitable colour for a positive action, i.e. completing a form. The reply cited ...
5
votes
6answers
817 views

2 different ways to sell products on one website

I have a customer who needs 2 different ways of selling her products on a website and i'm not sure how to approach it. She designs and sells hand-made clothes. Right now she has a Facebook page where ...
3
votes
2answers
1k views

Increasing add-to-cart rate, decreasing conversion?

I am currently optimising an e-commerce website. The request was specific to the product pages, after gaining insight from analytics and feedback two alternatives were proposed, and tested. The add-...
2
votes
1answer
94 views

Reducing the steps for ordering online

I am trying to do what I can to reduce the steps of ordering online. Now I have it down to two steps. As soon as someone clicks to the cart to pay it goes to: Check the cart contents, edit quantity, ...