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Questions tagged [psychology]

Psychological principles as they relate to user interface and user experience design.

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How "buy now" act as trigger and drive into loop like "Hooks model"

Recently, I was trying to understand the 4 phases of the "Hook Model". Trigger, Action, Reward & Investment. From the study, I found there is 2 main category of the trigger. Internal &...
F.C. Akhi's user avatar