Questions tagged [e-commerce]

trading goods or services over the internet.

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1answer
120 views

Button text that changes depending on previous actions (pay now vs. update order)

The essence of my question is this: is it problematic to change text of a call-to-action button based on user input to a form? More specifically: we have a short form within a dialog that allows ...
0
votes
1answer
90 views

How to inform users of product variations from Category and Product pages

My e-commerce is a marketplace, where it sells products by other stores. I'm having trouble trying to inform the users of the product variations inside each product details page. Let's say I have a ...
1
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3answers
232 views

what's the most optimum sequence of actions to add a product to cart on product page

Working on the product page for an e-commerce website I'm trying to decide what's the best sequence of the following user actions while giving the add to cart button highest visibility at the same ...
5
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3answers
8k views

Is 'billing address' required for e-commerce checkouts?

Why do we need to input a billing address when purchasing online? Can this step be removed from the checkout process? Is 'shipping address' sufficient? The website only sells to individuals and ...
2
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2answers
121 views

Encourage users to Like/Dislike proposals

I am working on a marketplace for which clients get constant proposals from service providers. The proposals usually include an image, description and price. A large number of the clients browse ...
1
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2answers
677 views

Limiting quantity you can purchase in an E-commerce website

With e-commerce websites in some cases you must limit quantity of products the user can get, but some don't have any specific rule for that. Criteria I can think you should account for is: How many ...
1
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2answers
648 views

is an accordion the best way to display payment method selection on mobile

Working on checkout of a mobile e-commerce app. what would be the best way to display options for payment method? right now the it seems accordion might be a good choice. the content within each block ...
8
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4answers
949 views

Is confirmation on checkout still relevant?

Is confirmation of products and shipping details still relevant, or it simply adds information load to buyers. Especially when we think of mobile experiences. I know that we use them to prevent ...
2
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1answer
209 views

How do we encourage users to write reviews on product details pages

We're re-designing the product details page of a fashion e-commerce website. Until now we still haven't been able to get customers to consistently write product reviews. One way that we do this is ...
0
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3answers
1k views

Related products in product detail page design: Is it a good practice?

We have an e-commerce website. Often times when a customer selects a product that item has many related products. We're thinking about displaying the all the related items on one product detail page ...
3
votes
1answer
186 views

Ecommerce site that needs fairly precise physical address to show availability

Imagine an ecommerce site which must know the user's location in order to check the availability of items. Unfortunately, it cannot have a first guess with IPs, because the availability can change ...
1
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2answers
135 views

How can unintentional duplicate purchases be prevented?

When a customer clicks to complete a purchase, if anything happens that prevents the confirmation page from loading (user temporarily loses internet connection, etc.), but the purchase is still ...
5
votes
3answers
1k views

Product cart slide in or pop-up instead of redirect

I'm in process of redesigning a website for my company, in cooperation with a digital agency. Our business is one of the leading companies in our country that sells consumer electronics (notebooks, ...
3
votes
1answer
102 views

Should basket abandonment emails pre-populate the basket with its abandoned contents or take the user to their existing basket?

There are loads of topics around why abandonment emails are important, when they should be sent, how many stages and bla bla. But what is the common practice by the leading e-commerce companies and ...
2
votes
2answers
817 views

Why would it be good to show number of items in basket in addition to total price?

There is usually a basket area on ecommerce websites - located op top right corner of the page. It's usually a basket/cart icon, sometimes with additional information. Customer asked us to add number ...
7
votes
1answer
301 views

Shipping address layout

Is there any layout recommended for shipping/mailing addresses for an ecommerce website? Currently I have all the shipping addresses out on 1 page along with the account details of the user, which ...
1
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1answer
187 views

Supporting International Billing Addresses, when they are a small % of user base

Our site is expanding internationally. During our checkout process, we ask customers to give us billing information such as Address, City, State, & Zip Code. This is used both for fraud prevention ...
6
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4answers
2k views

Ecommerce checkout: Importance of order summary?

Doing this ecommerce checkout, and I'm curious, should the order summary be visible throughout the entire checkout process, or just at the last step (where the CC info is entered)? I haven't read the ...
3
votes
1answer
157 views

Is it useful to include a Facebook log in facility on an ecommerce website?

I'm in process of redesigning a website for my company, in cooperation with a digital agency. Our business is one of the leading companies in our country that sells consumer electronics (notebooks, ...
0
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3answers
70 views

Is it necessary to differentiate “adding to cart” and “configuring then adding to cart”?

I'm designing a UI for an app that allows users to order food from a restaurant. The restaurant offers two types of menu items: Simple items that can be simply added to the cart. Complex items like ...
12
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6answers
5k views

How many steps should a checkout process have?

I'm currently auditing an e-commerce website, and I noticed that the checkout process has 3 steps: Login/registration Delivery address/payment Verify/place order The page of the step 2 is quite ...
9
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4answers
1k views

How can I improve this Add to Cart experience?

We have a simple platform where readers can buy ebooks. Previously, readers could only buy one ebook at a time and we have finally added a cart feature but I think we are ruining our previously simply ...
0
votes
1answer
509 views

UI design pattern, or excellent example, for repeat delivery

Suppose I'm running a website that does repeat deliveries (e.g., ship you a Nuttella sandwhich and a tin of spam once a week). Are there any prevailing UI design patterns for displaying a customer's ...
0
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4answers
208 views

Online store, best way to display a shirt with front and back graphic

I'm wondering what is the best way to display a shop item (on the shop index page) so that the customer is aware that there is a back graphic? I'm leaning towards possibly having a large diagonal line ...
1
vote
1answer
261 views

Ecommerce: Improve product discoverability

I am designing a web page for an ecommerce company. The company sells product X which comes in various flavours. e.g x in apricot flavour, x in peach flavour. There is a dedicated page where one can ...
2
votes
3answers
2k views

What's the ideal width and number of products in line (ecommerce website - responsive)

We have an ecommerce site - daily deal website. I would like to get your opinion on what website width should be. I was thinking about 1000px OR 1200px. But in the case of 1000px we would display 3 ...
2
votes
1answer
141 views

Adding multiple products to an enquiry and the submitting once [closed]

I am working on a website that has 200 products. It is NOT an e-commerce site so the user cannot purchase the products on the site. The idea that I am exploring is that the user can add multiple ...
5
votes
2answers
140 views

Where should we tell the customer that the item in their cart cannot be shipped where they live?

Since we do not know where the user lives until after they have added the item that cannot be shipped to where they live, and then entered their ship location, I would love to see examples or ideas ...
3
votes
1answer
95 views

Maintaining a high degree of user trust on System that selects the best recommendations of a product for the user

I have been presented with the problem of rebuilding the reviews section of a Product page. The Problem: I am afraid of affecting negatively my users' trust by allowing an automatic system to select ...
2
votes
1answer
130 views

What are the most effective ways to expose multiple product colorways?

On an ecommerce category page, what are some effective ways to expose multiple colorways/colors of a particular product? Standard practice seems to be a scale. On the one end you have the product ...
4
votes
1answer
594 views

How can I validate an email account without leaving the checkout process?

Aside from the standard process in which someone receives an email to validate an account/registration to finish a signup process, is there any alternative/best practice that retains the user within ...
0
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3answers
289 views

Search button always visible on products listing? (reference needed)

This is about the placement of a search option on a products listing on a smartphone. Between 4 scenarios, which is the best according to you? : Search button at the top of the scrollable content (...
0
votes
2answers
470 views

Mobile - product listings page - add to basket button or not?

So on our site we currently have something like: DURACELL BATTERY - ONLY £1.99 - QUANTITY - ADD TO BASKET ENERGIZER BATTERY - ONLY £1.99 - QUANTITY - ADD TO BASKET Obviously in designing our mobile ...
2
votes
3answers
453 views

Applying a one-time gender select in fashion e-commerce navigation bar

I'm working on this e-commerce website where we have introduced a kids category and it seems that a lot of real estate on the navigation bar is wasted as users mostly browse only for one gender. So ...
1
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1answer
61 views

What is the best practice terminology for e-commerce documents and “static” reference documents?

I am designing an eCommerce website where the user has an account with the company and buys their products on credit. The user then settles the invoices each month. The website contains two document ...
1
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2answers
239 views

Does it make any sense to show previous value on edit product page

I want community's thoughts on product edit page. Currently it is two column layout; one with attributes and other with input boxes but I'm having an argument with my product owner who wants one more ...
0
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2answers
192 views

What is the most effective way of starting a sales email conversation with a potential customer?

I was reading this test from GoodUI when I had an idea. Rather than having someone enter a ton of information on a web form, why not let the user just write a normal email in their preferred email ...
1
vote
2answers
149 views

Possible ethical ways to prevent user leaving last “confirm” stage

I am designing a form having multiple stages where user 'Confirms' the quotation at the last stage. While thinking about how to prevent user leaving this last confirmation page (before he actually ...
0
votes
1answer
49 views

Hiding size / colour options until you've made the decision to purchase [closed]

I was looking at the Topshop app and noticed that from your saved list area there are no options to edit your size / colour. Also, size & colour options are not displayed on a product page until ...
0
votes
1answer
424 views

Best practice to select multiple two-dimensional options

I have some ideas how the selection of clothing sizes in an online shop should work, but that’s a question for another day, today is about bra sizes. There are several systems out there ...
2
votes
1answer
82 views

Should I put the PayPal option at the beginning or middle of a purchase experience?

PayPal stores user addresses for quick shipping entry. The question I have is, should I have the PayPal vs. native pay option right at the front of the process, so all information is handled by PayPal ...
3
votes
2answers
77 views

What do you do when the user interrupts the purchase process?

If a user on an e-commerce site is in the middle of a purchase process when they leave to another part of the site, or perhaps leave the site completely, what information should be retained if they ...
16
votes
5answers
3k views

New Style of Pagination Pattern

I was looking at a few of the huge ecommerce sites, and how they handle pagination. Asos Amazon I've shown how Asos and Amazon handle it above. This pagination works okay if there are 5 or so pages,...
1
vote
2answers
459 views

Is the plus (+) universal for adding an Item to a shopping cart?

Looking at globalization of our e-commerce. I was wondering if instead of having to translate "Add to Cart" in every language if simply a plus button will suffice. I'm pretty new to globalization ...
6
votes
7answers
3k views

Is it good practice to ask date of birth and gender from users or Avatars can suffice?

I am building a system where I need user explicit data like Age, Gender, Preference towards a category(fashion/Gadgets/...). I came up with 2 solutions for Age & Gender: Ask user these ...
1
vote
3answers
1k views

Best way to do colours and sizes for eCommerce site

I am doing an E-commerce site like Ebay but for clothing industry and I want a way that users can manage colours and sizes. Sizes should be based on quantity. Based on this what,s the best way to ...
0
votes
1answer
151 views

Multiple price point offerings

I'm looking for a way to intuitively display three price points for a single product - leaving the user to decide upon which they'd like to pay. Generally, successful eCommerce sites feature a single,...
1
vote
2answers
353 views

ECommerce design: Collective price display vs No. of items

Often on sites of an ecommerce nature, a shopping cart icon will display in the site header/toolbar together with a quick summary of the users activity. This will usually be in the form of either: ...
1
vote
2answers
396 views

How to make a menu discoverable with the right icon on e-commerce mobile?

i'm designing an mobile site ecommerce. On a meeting i've seen the last wireframes developed (see image) of the topbar detail. The right icon show a lot of different actions (like cart, my account, ...
0
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2answers
463 views

How to determine categorization for a large ecommerce catalogue

I have an existing online catalogue of more than 300 services to provide improvement to. One of the common complaints anecdotally is around the current navigation, that the labeling isn't clear and ...

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