Questions tagged [e-commerce]

trading goods or services over the internet.

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6
votes
3answers
648 views

checkout: combining billing and payment screens

I am designing a checkout workflow where the old IA has mocked up different screens for billing/shipping and payment. I want to combine into one page like this (which I've abbreviated): I've said ...
13
votes
5answers
3k views

Display percentage increase/decrease as 110% or +10%?

Our interface is using a slider which allows users to alter a price from a preset recommended price. Alongside this we are showing the recommended price, the new altered price and, by request of the ...
4
votes
3answers
807 views

Pagination usability in eCommerce

I've started to read that pagination in eCommerce is bad practice because of the implications it has on SEO (seo source 1 and seo source 2) . However, I feel like every site out there users pagination ...
3
votes
1answer
306 views

Advantages of big forms (especially in ecommerce)

What are the advantages or disadvantages using big forms? (especially in ecommerce) I notice sites like Stack Exchange are using big form input fields with big bold labels inside of them (...
11
votes
2answers
5k views

Under what circumstances will vertical or horizontal navigation work better?

I have just started taking UX classes and am designing my first e-commerce webpage. I was wondering what type of navigation works better for users? Do users prefer eBay's vertical navigation http://...
4
votes
6answers
8k views

Color for add to cart button

Is there a best call to action color for "Add to Cart" buttons. Does the color of this button have any effect on decision making? I read somewhere that the color red may trigger "eating" so most of ...
1
vote
1answer
1k views

Best way for a user to specify budget/price range?

When designing for a shopping service, the user should be able to specify what they're willing to spend on an item. Problems: There's no automated way to know what price range on the item, so the ...
1
vote
2answers
2k views

Whats the best way to present “Order Quantity” boxes/dropdowns?

You know those boxes on ecommerce sites where you specify how many items you want to order? What is the most UX friendly way? Usually I trust on Amazon.com when it comes to UX, but they use a ...
14
votes
4answers
12k views

Which is better: Buy Now or Add To Cart as the label for a button in a shopping cart form?

I have a site that displays 3 major products and it all links to an external shopping cart which users will have to fill out a form to complete the order. Which label is better? "Add to Cart" or "...
4
votes
3answers
692 views

In a multilingual website should we provide the local language of the country even most of the people understand english there?

In a multilingual website should we provide the local language of the country even if most of the people understand english there? For example, In India. Most of the people who use computer and shop ...
5
votes
2answers
502 views

Should I Stop Using A Currency Symbol?

I'm upgrading a desktop application that currently displays the currency symbol anytime money values are displayed or printed. A friend of my from the UK told me "Whenever British people see software ...
6
votes
3answers
409 views

Its good , bad or neutral from psychological point of view to place a cart on the bottom of a page

I am thinking a lot the matter of the position of the ajax cart. I have place my temporary show cart on the bottom of the page. This is just an information for the user when its add products on the ...
3
votes
3answers
323 views

Asking for Shipping Method on Cart page?

I am currently involved in shopping cart redesign project. I have been doing competitive audit, and have noticed that most of the e-commerce sites out there ask users for the preferred shipping method ...
3
votes
1answer
233 views

OK to omit quantity box in fashion ecommerce stores?

I notice some of the big fashion ecommerce stores have omitted the quantity box on their product details page (still visible on the cart page though), and I was wondering if it's OK for me to do the ...
10
votes
3answers
8k views

eCommerce: single currency vs multiple currencies?

We are building an online store to sell a software we developed. We are Europe-based, so our we do our bookkeeping in EUR. Our only payment method, at launch, will be PayPal, linked to an account in ...
6
votes
3answers
225 views

How to tell customers that virtual goods expire?

As a company I don't want to be responsible for offering paid downloads or virtual gaming goods and access to services eternally. How can I tell my customers that virtual goods expire? That they lose ...
5
votes
5answers
716 views

How to present information about multiple warehouse locations? eCommerce

I have a design decision that I would like some feedback on. I have an e-commerce store for electronic products. I am based in the UK and ship products from my location, this means I can show the ...
14
votes
2answers
3k views

Where should the “Add to cart” button be placed in the product page?

I came across this awesome question on LinkedIn. The author has posted it across multiple UX groups (some open & some closed) so I'd like to preserve the best answers in one location. Many would ...
43
votes
7answers
3k views

Would intentionally slowing down UI help to increase sales on shopping sites?

I've noticed that iTunes store is always slow, at first I thought it's just because iTunes is a bloatware (which it is, on both Mac and Windows.) However I started to wonder whether this is ...
7
votes
3answers
2k views

Is it a good Idea to force user to sign in/sign up for purchase [duplicate]

Possible Duplicate: Should registration be optional on an e-commerce site? I have seen a number of eCommerce sites which force the users to signin for making a purchase. Is this at all a good ...
13
votes
2answers
3k views

What is the best eCommerce add-to-cart flow? [closed]

I'm working on an eCommerce website. I found two predominant approaches as to what happens when buyers click the add-to-cart button: Send them to their cart where the main action button is "Checkout" ...
4
votes
3answers
193 views

Product image links

The scenario: customer navigates to the start page of a e-commerce book site, is presented with various offers on new books. Books is shown just by its fairly large cover. Example: http://www....
3
votes
1answer
6k views

Best examples of “How it works” designs for Ecommerce/Deal sites [closed]

What are the best web design examples, having creative "How it works" sections on their homepages, that help new users to grasp the basic idea of the site within a few seconds? I have also seen many ...
7
votes
4answers
244 views

Is it a problem to have a link to 'View Your Basket' and 'Go To Checkout' that both go to the same place?

I have an eComm site i'm specing at the moment. When you add stuff to the basket the on-page basket at the top of the page will update to give you a running total with links to view the full basket as ...
3
votes
2answers
390 views

Positive explanatory caption accompanying ad banner

Let's say you have a website - that is either a non-profit or otherwise positions itself as good for community - that runs banner ads to cover some of it's costs. I was wondering what would be the ...
7
votes
4answers
7k views

Is Amazon's layout good or bad from a UX and conversion optimization POV? [closed]

I'm in the process of designing a theme for my company's online store that will (obviously) hopefully boost our conversion rate as much as possible. It seems only logical when planning the theme to ...
4
votes
4answers
340 views

Taking payment from a card, how much help is needed?

I've noticed more recently the reduced amount of hints and help on card payment forms. Some are only offering help for CV2 code (the 3 digit one on the back). My question is... Has payment ...
6
votes
1answer
8k views

Does a “Wish List” help conversion rates or hurt them?

This feature is highly requested by my clients but I'd like to hear some other perspective on it, some actual numbers wouldn't hurt either. I think it will do nothing but: Make the objective of ...
5
votes
5answers
4k views

What are your eCommerce Shopping Cart best practices and notable UI examples? [closed]

What are the best shopping carts you know in terms of visual design and usability. In addition, provide best practice tips when designing a shopping cart as @scunliffe did.
7
votes
3answers
420 views

Better purchase conversions for single page vs. multiple?

I'm mocking up a page for purchasing our product, and I'm wondering is it better to do everything on one page or split the ordering and payment into two different pages? Anyone have empirical data on ...
4
votes
3answers
261 views

When Users Select a Ship Date During Holiday

In a shopping cart where a user can select their preferred ship date, how would you alert them when a date is a holiday or weekend? Would you use processing to not allow it? Add an alert that it would ...
2
votes
0answers
106 views

to have or to not have multiple categories [duplicate]

Possible Duplicate: Including unique content under multiple navigation trees It's simple - how visitors respond to one product/item placed in multiple categories? Is it considered as benefit or ...
4
votes
1answer
664 views

Is there a resource for MMORPG trading interfaces?

I’m searching for some documentation/training/resource on MMORPG trading UIs (marketplace, auctions, changing items etc.). Is there any detailed documentation in this topic somewhere? ps. Google is ...
3
votes
3answers
325 views

eCommerce search with Images and prices as you type - is it too much to put in the search result?

Please have a look at the demo we did for FreshDirect. Start at http://dl.dropbox.com/u/24083519/FD/FreshDirect.html Goto the search box and click 'organic tomato'. The interaction is immediate, and ...
2
votes
4answers
1k views

How or where to add an explanatory legend without the use of asterisk?

We are currently working on improving an online e-commerce website, and recently we bumped into the issue of adding an explanatory legend that had not previously been requested. There's a product ...

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