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Questions tagged [competitive-analysis]

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What are some advanced techniques of UX Competitor Analysis?

What are some advanced techniques of UX Competitor Analysis and what is the number of competitors that must be analyzed to have relevant results and get enough data to create a solid product? Also, ...
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Order of conducting “comparative analysis” and “competitive analysis”

In general, what would be the order of developing a product? Is there any suggestion that we do the competitive analysis first or comparative first? or at the same time if needed? And what are the ...
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How do I know why people prefer our competitor's web site?

First let me explain the context: We have a web site that helps people to find jobs (e.g. https://www.careerbuilder.com/ https://www.glassdoor.com/index.htm ) In our country, there are some web ...
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Simple way to determine the percent of various screen real estate commitments in competition?

In short, I want to analyse a number of web pages, let's say, specifically homepages of Vox and HBR (but also a dozen others). 1) I want to figure out how much screen real estate they're giving to ...
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Is it a done thing to do Competitor Analysis of a feature rather than a whole website?

I'm working on an e-Commerce site and have been tasked with improving their checkout and delivery experience. I already know who the direct and indirect competitors are. Because time is limited I can'...
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Competitor Analysis: Describing Elements

I'm doing some competitor analysis, the bullets points like "Buy 2 scales & save an extra 10%" and "100% moneyback guarantee," what would be a better description to management that just "bullet ...
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Is it correct to design personas from use cases provided by stakeholder?

I am currently creating personas for a new project. I don't have any user data except for the use cases provided by the stakeholder.I did competitive analysis and identified few interaction issues(...
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How do I leverage UX methodologies to improve my portfolio?

I would like to improve my portfolio website and my skills as a UX designer. The best way I have thought to approach this is by doing research. I know this topic in one way or another is covered in ...