I was in a training session, where a room full of designers were learning iOS prototyping in Xcode, and there was an individual there who came from Apple to make sure everything in the course was done properly, and if there were any questions, she would be the point of contact (mind you, she was a developer). Then she brought up a point where native iOS apps should be distinctly different than a website's responsive mobile site.
Apple's ideology is that the iOS native app should be different than their web experience, but from the data we are getting, users don't make a distinction between mobile and native and that the experience in both should be consistent.
I believe they shouldn't have different experiences, and leveraging the web's assets into the native app should be the way to go (hybrid apps: Amazon does it, Twitter does it, but Apple doesn't).
I downloaded Apple's native app, and yes, their experience is different. But why? Why does a mobile native app have to have a different feel? Does it? But if it doesn't, then why is Apple doing that? Is there something we, the public, are unaware of? If we don't need very different experiences then why does having to create a iOS app have to be a thing (putting aside that it's faster and more responsive in terms of interactions and animations - let's just pretend that responsiveness is equal in both environments).