Me and my partner are creating a pitch deck that will be used to present o investors for less than 10 minutes. We follow the rule of thumb of having a smart presenter and dumb slides.
But, my partner insists on animating the content of the slides (fade in, zoom out, slide from the top etc..). My position is that such animation is a needless distraction from the content of the slides.
Is there any research? What does UX thinks?