Can users be given the choice between a man and a woman when seeking product support/services? I would like to ensure that such a UX feature can be provided without the product being thought of in a sexist way.
Men and women are both capable of providing the user with an equal support/service experience. But I sometimes might prefer speaking with a woman, and other times prefer speaking with a man when it involves getting product support or theoretically any type of service.
This is not a sexist preference, but rather a social one - as you'll see, both in the subject of the question and the following two examples, service quality is precisely the same, regardless of the gender chosen.
A simple example:
Just think of choosing between a male and female voice on your GPS; a commonly accepted UX feature. Perhaps when the GPS has been programmed with a list of personality options, that will come into the scope of the user's decision.
Or rather, for a more accurate example, involving human services:
Imagine I own an online styling advice app. Users can get fashion advice from professional stylists at any time. I might match women with women, because women might feel more understood by female designers, even though both our male and female designers receive identical training. Or perhaps certain women might feel more understood or comfortable with a male designer's advice. Perhaps I would give them a choice.
The reason I ask is because I have not yet seen this done in the context of human product support / services and would like to confirm the appropriateness of this UX decision with other enthusiasts before implementing it into a product.