2

My website is showing a rating for each product (up to 5).

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| 4.2 average  |
¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯

The problem is that when no one has rated the product yet, if I put it can be interpreted as a very bad product (where some users have rated 0)

4

put in a "be the first to rate this product"-indicator and/or mark it as "unrated".

I, personally, like to see the ratio - like youtube, amazon and others do. Either minimalistically by giving the number of total votes or by showing how many voted for what (thumbs up/down or 1-star, 2-star, ..).

  • Are you suggesting showing a ratio of 0:0 as well as the text of 'be the first to rate this product'? – JonW Aug 27 '14 at 12:29
  • Whatever floats your (customers) boat. I'd personally replace the 0.0 with "unrated" and tack on a "be the 1st"-bubble/box/whatever to the regular design (on the side, below or even floating above it). – flowtron Aug 27 '14 at 12:32
  • I like the idea to put in a "be the first to rate this product" – Vinz243 Aug 27 '14 at 14:11
  • I don't recommend showing 0/0 because it seems odd. Instead, I would just show "Be the first to rate this product" just as it were on Facebook with "Be the first to like this amongst your friends" sort of jargon. – Majo0od Aug 27 '14 at 15:24

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