This is maybe a question that has been asked a lot of times, but after searching I can't find the answer I'm looking for so I thought I'd ask :)
I am setting up an eCommerce shop with different products and am thinking of adding either a Facebook LIKE or a SHARE button. I can't quite understand the difference between them and how they will affect the relation of the visitors with the website.
From what I understand from other posts, the SHARE button will make a one-time post on the timeline of the visitor, shown to all his friends, while the LIKE button will create a "relationship" between the visitor and my website. From what I understand and from my own experiences, a LIKE of a product on my website by a visitor will NOT show up on the Facebook wall to my friends.
So what is the actual benefit over a SHARE of this? If someone clicks a LIKE of a product, will they automatically become a follower of my entire Facebook page (linked in the HTML through the Facebook page ID) as well? Or will they only be a follower of that post.
I read somewhere that a LIKE of any page on my eCommerce website will make the visitor receive updates that I then post on my Facebook page, but I don't know if that's correct or not.