I don't often go to answers.com, but when I do, I just really wonder... why are their answers presented in a slideshow format? Here is an example of one such question. What I'd like to know is if there are any benefits to doing this at all. I personally find it really annoying when I'm looking for an answer to a pointless question to have to click for every 5th word I want to read.
I'd also like to know, what would be the motivation behind doing this? I honestly can't think of any professional site ever doing this.
PS: after checking this in other browsers, for some reason the answers only seem to be in a slideshow when viewed using Google Chrome.
PPS: Example image: This image shows how little of the answer is shown. The next slide does actually say "$$$. I think there's an option to disable the slideshow and go to simple text.", so answers are just cut in half between slides. A slide takes up about 15 words, and then you have to click to see the rest of that sentence.
?classic=true(which the button sent me to) to
?classic=false, clearing my cookies, using Chrome Canary, but nothing worked. I'm starting to get the impression this is all some kind of cruel joke or something. What's going on?