Example: If the badge in the app's tab bar is red in color, when a user goes to that screen, should the corresponding label be the same color? Or does it not matter? Example

  • Who are your primary users? Are they younger 'Gen Z' users, or millennials using the app for work? What is your business model? Is this a social network app, or something like a gas station's companion app, or something else? Commented Dec 15, 2023 at 11:36

1 Answer 1


It doesn't matter

Think about this: you may have different types of badges (maybe you don't, but most systems do). However, notifications are unique. You won't have a notification color for each type of badge. Furthermore, most systems won't even have a special badge for a new item; they will simply display the new item and that's it.

A perfect example is the site you're posting your question on (especially noticeable when there are moderation actions required or when there's an answer to a user question, as you'll see after I post this answer).

All the above being said, if your only notification is for new items and you plan to use a badge, maybe it's a good idea to connect them using the same color. But again: it's not required at all (and you'll probably need to test this extensively).

Your Answer

By clicking “Post Your Answer”, you agree to our terms of service and acknowledge you have read our privacy policy.

Not the answer you're looking for? Browse other questions tagged or ask your own question.