Potentially, yes but not necessarily for the reason you think.
If you know your audience then you can write for them in a more appealing way.
For instance, if your audience were young people working in the design industry then you might be ok addressing them by saying "Hey folks!" But, if your audience is the c-suite of a blue-chip business organisation, you might be better off addressing them with a more formal "Good afternoon."
This is known as "Tone of voice" or "Brand Language".
There are agencies that specialise in researching and developing guidelines for brands and products, creating rules on how to use language in specific ways to generate specific responses from your specific audience.
As someone already pointed out in the comments, if you know your demographics, you may be able to get ChatGPT to rewrite your text in a particular style and then test it with your audience.