I'm working on a webpage for a tourist agency which include different target groups and content:
- Tours for local people inside the country (Georgians in Georgia)
- Tours for local people outside the country (Georgians outside Georgia)
- Tours for foreigners inside the country. (foreigners inside Georgia)
Please take in note that Georgians have their own language, which makes it even harder.
So I need to differ to this audience once they open our webpage. Do you have some experience about how it works when there's a target group choosing an option on the first page? Should there be only a questionnaire for the target group or should there be also some information about the travel agency/ the brand as well?
What is the best way to ask people about their target group in such situations? Would it be nice to Ask them straightforward to choose from options or should there be some questions (3-4) and according to the answers they'll be automatically redirected to their target group content.
I am having some thoughts about this first-page issue because the first page creates the first impression and I don't want to scare people with the questions.
Please, share your thoughts and experiences on this topic and about my fears.