I have a client asking me to change the navigation colour scheme on a website design im doing to match the individual products.
Personally I think its:
- a bad idea
- it wont work with their overarching brand
- it is confusing
- just a bad experience.
They have seen the Barbican website which they really like and wish to replicate the navigation colour style here utilising the branded products.
This brand, for the sake of this being public lets call it 'X'.
The site is relatively small and X are only selling 7 products right now and the range will likely grow at a very slow rate, each product is branded with a different colour scheme to distinguish it from the rest. This is something I can not change. They also want this to be AA accessible too.
Are there any studies or research that can back up the suggestion as to why this is a bad idea? Or have any advice that I maybe missing here that I can back up my rationale with.