When you receive an HTML or Text Newsletter, you'll often see a "Having trouble viewing Newsletter? View Online" link at the very top of the email. When you click on it your web browser fires up and you can see the Newsletter as a webpage.
My question here is, should the "Having trouble viewing Newsletter? View Online" still be there when viewing as a webpage or should it only be visible when viewed in your email client? Is this a good practice or is it simply there because the EDM services is 'lazy'?
I ask this because I receive quite a few emails from large and respectable firms and they all seem to keep the link for the online version.