I'm developing a product and for that I've developed a website but I'm confused about how to present it's name on main page, I've different options in mind like "ABC's product" or "Product of ABC" etc but not sure which will be more suitable. Also, where to and how to place this name ? would a logo be suitable or simply a text ? Thanks

  • This may vary from person-to-person and maybe be primarily opinion-based.
    – Varun Nair
    Commented Nov 16, 2017 at 12:37
  • Yes I understand but just trying to figure out more optimal way in term of UX.
    – Omar Bahir
    Commented Nov 16, 2017 at 13:08
  • The optimal way can only be determined by asking your users. There isn't an objective answer to your question.
    – Mayo
    Commented Nov 16, 2017 at 21:00

1 Answer 1


It's really subjective, there's no 'right' way.

What you would do is make the variants you want, then A/B test to see if conversion shifts for any particular phrase/logo only/text only etc.

Also, there's putting the designs in front of people and asking their thoughts. Tools like usabilityhub.com could help with that.

Also market research, surveys maybe. Or print out the designs, take them to a cafe and ask people - you may find everyone hates your preferred option, or will give you ideas you hadn't thought of.

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