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I did quite a search for this both online and offline, but couldn't find a satisfiable answer. Some of my colleagues suggested terminologies like Dashboard, Home page, Welcome page, landing page, etc. It's true that a great deal of web apps redirect users to a dashboard page after login but the page is called dashboard, not because of this but because it has stuff like app status or profile status. Also a home page is the usual term for the first page in an application which can be available even when not authenticated. Welcome page is also a term usually used for an entry point page just like home page. And from numerous searches regarding Landing page, I guess it's a term coined by marketers and advertisers synonymous to lead capture page.

A landing page, sometimes known as a "lead capture page" or a "lander", or a "destination page", is a single web page that appears in response to clicking on a search engine optimized search result or an online advertisement. - https://en.wikipedia.org/wiki/Landing_page

So, for the above reasons, i don't think any of the above terms are good enough for the description "The page to which the user is redirected to, after successful login".

I expect my fellow stack exchangers will find an answer for this or share their views regarding this question. Thanks in advance :)

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As you said, dashboard is the wrong term if the page the user gets redirected to is not offering dashboard-like data.

I would call this page the front page, home page is not wrong either but its kind a misleading since under "home page" everyone just understands the general website.

I don't think there is a 100% definition since its depending on the informations the user gets shown on this page.

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The page should be described by what it does, not by consensus.

Therefore, if the page that users are taken to, after a successful log-in is a dashboard, call it a dashboard.

Trying to bless it with an unfamiliar fancy term will only serve to confuse users, and that's what we try to avoid here.

  • I agree and I think that a dashboard still has to be called a dashboard whether it is used as the first page after login or not. Imagine we're two UX engineers discussing about the login requirements of a web app. And one of us say, "Okay, let's keep the dashboard page as X", here X being the terminology for the page to redirect to after a successful login. My question is, what do we say in place of X ? – Samu Joseph Aug 3 '17 at 4:56

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