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19

As a general rule of thumb this is not usually a good idea. That being said, if the user is clicking on a link like, "The demo video explains how the missile knows where it is" then you could consider that to be the same as clicking play.


18

When the user clicks to play, you simply overlay a message saying 'This video has no sound', and the user clicks to accept this and start the video. For example, this recent video on the BBC website: In addition, where there may be sound but no voice-over, and the user might be expecting it, your message would be 'There is no commentary on this video'. ...


16

This is the best article that I'm aware of on this topic: http://www.punkchip.com/2009/04/autoplay-is-bad-for-all-users/


12

Some hard reasons against videos: Videos require sound. This is not appropriate - or even feasible - in some scenarios. Videos take over control. I can't reliably skip a paragraph, read thoroughly or across - it's your pacing, not mine Videos usually offer no navigation. The goal of your home page should be for visitors to quickly find what they are ...


11

If users want to share your content they will share the content. Trying to force their behavior works against you. Making them view the button isn't going to increase the quality of the content. Anti-pattern indeed.


9

Where the user doesn't feel it's too small? This is subjective and would vary by person, age-group, and screen real estate percentage. My assessment is that no one likes to see small video - unless it was in bad quality and watching it in large (or full screen) size would make the video visually punishing. ... OR you were watching a video and working ...


8

There aren't really any "guidelines" but there's a lot of information floating around about what designs are good for conversion. You can learn a lot from abtests.com, which often talks about changes made to a product homepage that have led to an increase in sales. Best practices I've come across and applied to the design of my product's promotional site: ...


8

UX is never about "making" a user do anything. Unless the user got to the page by clicking a link that says "Play the Video" the answer to your question is no. Get users to play the video by: A) Do a better job of indicating why they would want to or B) Get a different video they actually want to watch Your job is to provide the information the user ...


7

We have very big gap between user with 512Kb/s and 50Mb/s download speed. Interface should be different for them. Auto switch resolutions for user with high download speed. Ask user with medium download speed before changing. And do nothing for user with low speed. Why would a user choose 720p when the video area is only 360p? Because sometimes he ...


7

We produced a short video of Handcraft last summer (no longer available) and learned a lot. We might use what we learned in the future to do something again, but one of the most important lessons was that it's hard to get right. Because you have some priorities on the user experience side (like Csongor says, keep it short and simple, etc), you're creating ...


7

I've been working for years as web designer/developer in a communication company. From experience I can tell you that a well done smart video is better than anything to explain concepts in briefs and reaching the point. For your doubt: "I am uncomfortable with the expectation that users will play the video at all without an introduction or explanation ...


7

You should offer both. For people who dont have patience to watch 60 sec long movie, will simply scroll the page down and look at screenshots with feature visualization. If that persons get interest in your project, they will take time to watch the movie to get the full explanation of you product. On the other side there are people who are typical TV ...


6

Video is an "elephant in the china store". When I go to a company web site's main page I expect: navigation bar on the top or left side, search box in the header, mostly on the right side, a short description of the company, what the heck they are (e.g. is it an ATL agency or a bike shop or whatsoever?), some bullshit (story of the company), title and head ...


6

I am happy with the Youtube solution. Internet in Australia/NZ for example is much slower than in USA, Europe or Asia, and quite often you don't have a internet flatrate, but either pay per MB or get a Quota of x GB/month before they throttle you to dialup speed - so i usually choose the 240 resolution, even if my bandwidth would allow me 360 without ...


6

You should consider a unified video player that would allow you to select different videos and load them on the same page (something like http://www.heydayfootwear.com/videos/ or the screenshot below) or jumps to a certain part of a single video (as @alexeypegov mentioned). An advantage to note of the above player, is that videos can still be browsed ...


5

I'll be a contrarian. If used properly, there is a place for video on the front page. I do not mean a flashy flash logo with blinking lights dancing around the page, or even worse a self-playing abomination as a landing page. Think of the user experience of one of your likely visitors: "I know we want a e-learning solution, but I know nothing about this ...


5

It's not a scientific reason by any means, but the reason I always give when presented with this is that users absolutely hate that sort of thing. Not as much as they hate a splash screen before they are taken to the real site, but it is a close second. Unfortunately, I don't have a link to a specific study on this, but my testing has always shown that ...


5

Worst case scenario though is someone visiting the site, having the video blast them to kingdom come, and the user leaving the site never to return. That's probably rather unlikely if 70% of visits will be coming from iPads. If you want to keep things minimal than a big volume slider would kind of junk up the bottom bar but you could make the volume button ...


5

In general you should try to grab your viewer's attention right out the gate and attempt to keep them focused with interesting content throughout. Therefore, I would think it would be better to have an outro for the reason you stated of not inhibiting the viewer's ability to watch the video. One common complaint I always hear is the massive sigh following ...


5

Here are the icons that the Dutch 'Kijkwijzer' (viewer guide) uses: (There's also PEGI, an equivalent for computer games) These are pretty clean indicators of what the content contains without any judgmental indicators like danger colors or exclamation points. I don't think you're allowed to use these icons, but you can take some inspiration from them. ...


5

Transcripts and videos are one in the same thing. Having them on a separate page can be quite a frustrating experience. Let's take a look at other examples Lynda.com has the transcripts right below the video: This allows for easy reading and watching at the same time. And the current line is highlighted for easy access. Youtube had the "transcripts" ...


5

Here is what I would do. And to make tabs visible, I would try not to stretch tabs making them equal to the width of video container. I would use them the way they are shown.


5

If you think of a video as a timeline, then for western cultures, the intuitive order would be: << | > | >> See one of my other answers for more information about direction as it relates to representing time in an interface and how the common left-to-right paradigm is representative of western culture's influence on technology. Back ...


4

Videos are good but if and only if they are well-made. This sounds obvious, but I've seen tons of useless videos so far. I have never done a video for a product, but main guidelines might be (if I'm on the user side): keep it simple keep it short communicate the message clearly focus on small tasks give a proper name and description provide a text version ...


4

It's the eternal trade-off between providing so little control that it frustrates the advanced users (Apple), or so much control that inexperienced users can easily ruin their own experience (Linux). Also, you always have the edge cases - e.g. where someone is on a low bandwidth but it's important for them to see the video in HD and they don't mind waiting ...


4

The best solution I can think of would be Keynote/PowerPoint. Keynote is especially well-suited for this task because its animation options are very comprehensive and you can export to a QuickTime/H.264 video including animations, transitions, etc. The alternative is to simply screen record mockups you've put together in HTML or some other mockup tool using ...


4

It depends on: The function the video serves in your platform as a whole; and What your users are likely to expect; and The size of your video file. I work on a lot of multimedia and "web-TV" platforms where the primary content is video. In this case, it's totally acceptable to auto-play most videos on page load because that's what users are expecting. ...


4

Reddit uses a tag labeled "NSFW" (not safe for work). The thumbnail is also blocked, like this:


4

The following trademarked PEGI descriptors (as Peter mentions) are shown below and used for videogaming. These are Europe wide classifications but in the UK replaced the BBFC ratings when the PEGI system was given a government approval. Note that here PEGI have used the term descriptors as opposed to warnings or anything that is attempting to be positive or ...



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