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The ideal font size, for any typeface is 1em. That is the size the glyphs were intended to be displayed at, the size they are designed to be displayed at. Why second-guess the typographer who created the typeface, the OS / Browser manufacturer or your users (who may set their own preferred default font-size on the device)? Do nothing at all and all your ...


As a general rule of typography using all caps reduces readability for long segments of text. It should never be used for paragraphs especially, and only for short headlines. You can certainly use all caps in buttons, though, because buttons by nature contain short segments of text. In fact, all caps is the convention for buttons in Google's Material ...


I don't see why not to use capital letters for buttons and actions. It can be quite nice and add visual discernment to your app. It would be wise to watch for device visual standards (e.g. Android Material and iOS have different visual standards). You should also take care to make enough of white space around text to make it more clear and readable. This ...


I really don't recommend you to use capitals for this case. For two reasons : capitals are less readable than smal cast and it's like if you were SPEAKING LOUDLY to your users. There are many beautiful and efficient ways to highlight your content elements like a call to action without using capitals.


How about use Small caps (https://en.wikipedia.org/wiki/Small_caps)? I guess Visual designer needs to look at it to be sure it will look ok. But its nice idea for button label (especially when you using serif fonts).


There is nothing to stop you using capital letters (all-caps) to indicate actions. It should be noted, however, that there is no common pattern for all-caps indicating actions. If you are using the pattern across your system then you will be encouraging your users to understand that, wherever they see all-caps within your system, there is an action ...

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