New answers tagged placement
I'm more on board with @IgorGubaidulin's answer if it was my site, but working with what you have, I would just simply move the logo inside and be done with it: Option 1 Option 2
If alternately repositioning the images is purely to differentiate one set of information from other then it would be better if you avoid doing that. Everytime a readers move from one set to the other the orientation of the information will be changing and they will have to constantly switch adaptation to the way the it is displayed and the position of ...
I partailly agree with considering reading patterns but these are only part of the answer. I think you need to consider the overall structure of the page in a way that is meaningful both at informational and visual levels. Equally I don't think the placement of an image or any other visual attribute should follow a rule but rather be determined by the ...
I have no reliable evidence that my version is better, but speaking from my experience (10+ years) and regarding common usability rules, I suggest to make something like it showed below: remove unnecessary texts make the logo smaller and center make the button bigger
Usability dictates that there should be nothing barring (or slowing) the user down from performing the action you want them to take. In this case, signing up. The 2nd option is the better of the two because it places the sign up form front-and-center, right where users need to see it. The icon is inherent (this is a school website, after all), so keep it out ...
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