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I like to work as collaboratively as possible. Ideal is when can optimise visual concepts which may improve design. I use wire-frames to ensure that the content, concepts and flow are well understood before engaging visual designer. Particularly if there is a novel or tough design challenge then taking range of early (rough) wire-frames to the visual ...


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There's also the Steve Jobs Approach: Which is basically: If you want a big design breakthrough, don't ask people - just do it. http://allaboutstevejobs.com/sayings/stevejobsinterviews/fortune08.php We figure out what we want. And I think we're pretty good at having the right discipline to think through whether a lot of other people are going to want it, ...


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The following are the different design methods: User Centered Design Goal Directed Design Usability Engineering Design Thinking LeanUX / LeanStartup Data (or Metrics) Driven Design Open Innovation / Participatory Design Lead User Design / Design-driven Innovation And yes! UCD and Goal directed design(UCD) are different. The reason for my deduction ...



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