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They key is to remain neutral and do not ask any questions that generate bias. Here's an example that relies on attributes rather than Questionnaire bias or Interviewer's bias: Incorrect way of asking: "Are you satisfied with this service?" Correct way( Unbiased ): "With what aspects of this service are you satisfied?" The latter one gives good account of ...


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First off, let's assess what you're trying to do. The subject of this research is old (maybe obsolete) software. What you're looking for in this software is answers to "what patterns to drop", and "what patterns to keep". Since users take good patterns for granted, as they should go unnoticed, you probably will want to focus on what the bad ones are. ...


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You have to explain in the beginning before the actual interview that the subject of the interview doesn't critisize or praise you as interviewer. You have no interest in whether or not it's good or bad. You just need a plain honest answer. That way you make it obviously clear to the subject what this is all about. And don't forget that there are no wrong ...


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I am a fan of the how would you rate this experience 1 - 5. Good to bad that seems to be pretty neutral . Also open ended questions are neutral. Lastly make 2 versions of the survey one negative and one positive and see the difference in regards to any correlation you may observe .



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