New answers tagged focus-groups
Personas are based of representations, research and analytics of your target audience for your application/website/etc. Check out Usability.gov, it's a great resource for creating Personas.
What are you trying to get out of interviewing those people? Personas should be based on qualitative and quantitative user research. Quantitative studies (aiming at statistics, not insights): Test at least 20 users to get statistically significant numbers; tight confidence intervals require even more users. Three groups of 4-5 people (max total of 15) ...
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