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41

Humanization no different from any other design technique Like many other design approaches, humanizing an interface has advantages and disadvantages and as such, is correspondingly prone to overuse and misuse. I'm not a fan of humanizing as a goal. Websites are not humans, and trying to humanize a website is useful only if it actually improves user ...


13

An experience is overly personal when it shares irrelevant details that get in the way of the message. Humanizing is just explaining things in terms of people rather than systems, not telling someone’s life story for no reason.


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I would say it's too humanized if it hinders the users in finding the information they visited the site for in the first place. I once visited the website of the local supermarket to find out their opening hours on a holiday. I entered every menu option i could see, but couldn't find the opening times. Instead, I found a lot of pictures of smiling ...


3

Besides anything, take a look to the "Which Color Converts the Best?" article and then How To Design Call to Action Buttons That Convert. Just in case you don't want to read them, the absolute answer is "could be anything". In your specific case, yellow is quite possibly the best choice because of contrasting and disruption of the palette, but you'll need to ...


1

Humanizing is OK as a design tool if used sparingly, though I think people are smart / cynical enough not to be fooled by it. What ever you do DO NOT ANIMATE. Sounds are even worse. This is extremely distracting to the user. The user has come to your website to perform a task and you are effectively trying to hijack their attention. All those who remember ...


1

This sounds like it only applies to websites that want to sell you something. I definitely wouldn't see this coming from websites that want you to use their free product. For example, I definitely wouldn't see it coming from a site that boasts a new Javascript framework, or a site that promotes community service, etc. It also relies heavily on whether or ...


1

Since the only color added would be to the call to action I would certainly suggest using the yellow button. why? Color is very important when trying to create emphasis. I wrote a post on my blog that recommended you let your hyperlinks shine. Well, your call-to-action buttons should shine even brighter. After all, if you’re using them correctly, these ...



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