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It depends on what behavior is being changed Milton Glaser created the following illustration he calls "The Road To Hell", which shows gradients in design ethics: For most cases in The Road to Hell, the design objective is to convince users to buy something. But the illustration shows that the nature of the product and the type of designed behavior can ...


6

The job of a UX designer is not to make sure the product makes sense, it's to lead the user to the end goal. For many of us, that's to get the user to buy something or spend money in some way. The question of ethics plays little role there: to drive the business you need revenue, and that comes from a UX that promotes making purchases. That said, it is ...


3

"If I had asked people what they wanted, they would have said faster horses." - Henry Ford I understand the dilemma. I do agree with @Jamezrp. We as UX designers/engineers are between the function of the system, business objectives of the firms we consult/work with, and the most importantly the user who is going to use the system to meet his personal ...


2

Apple's word isn't final when it comes to UI design, but they make it a point to talk about this in the iOS Human Interface Guidelines: As much as possible, avoid displaying a splash screen or other startup experience. It’s best when users can begin using your app immediately. The barrier to entry should be as low as possible for first-time users. ...



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