New answers tagged copywriting
When you put something in the top nav, your users know it's important. It's fine to have it in the header: It tells your users that you are actively soliciting their opinions. (1) Verbs are good — typically better than nouns, unless the noun is very common / familiar. "Feeback" might work, but "send feedback" might be even better. (2) Agree that combining ...
How are current customers getting to this site? Are they prompted for feedback somewhere in the product packaging? Or is the idea that a current customer would stumble onto this site, at which point you would want to prompt them to leave feedback? As a current customer, I don't know if I would view either of those links and see it as an invitation to leave ...
The first thing that came to mind was to use a sub-menu called "Feedback" and place those two under there. If there's one thing users tend to do; it's that they look for what they need if it's clearly labelled. The easiest way to be sure about this is to A/B test this manually or with a tool like http://fivesecondtest.com/ but I personally feel ...
My approach to this is completely style-guide oriented. The online Oxford Guide Style states: The general rule is not to use a capital letter unless it is absolutely required. The book itself states: Capitalize the first letter of headings and captions. So it appears Sentence Case is the way to go, event for captions.
Your vs My Pattern from Yahoo http://developer.yahoo.com/ypatterns/social/core/yourvmy.html
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