Hot answers tagged copywriting
"Like" is Facebook's creation and is strongly associated with Facebook. +1 is Google+'s creation and is totally associated with its brand. Thinking out of the box... It seems your functionality is not exactly the same as "liking". It's more "like & follow". There is no single word for that, so alternatively you could invent your own vocabulary. ...
I would say that "New" is best in most situations, as it is short and distinct. A good rule of thumb is to look at the other options you will have in your menu. You want to make scanning fast, so you want to make each option as distinct as possible. Here is a crude example of what I mean: download bmml source – Wireframes created with Balsamiq ...
Ok I might be on to something: "New" is good for buttons that take the user to a clean "canvas", where the user can add his content. "Create" is good for buttons that "submit" the user's content or input (either into a database or to some public platform). In other words, "New" doesn't suggest that you're actually creating anything. It just sets the ...
Personally I like love which is often represented by an icon of a heart and popular in social media. Then you dont have to write the word love but simply use the heart. But if you don't like the heart icon, you can always find a synonym from Thesaurus.com:
In the team I am on, our idea on the matter is as follows: Continue is used when you're talking about a directed flow forward only. Continue implies that anything you've done hitherto will be saved, so that you can move forward in the workflow. Ideally in a Continue-based setup, there will be alternate ways to return to previous app states, if your design ...
Designers' over-sensitivity It is easy for designers to overthink things (and equally under-think things). I highly recommend reading this research paper: Petrie, H. & Power, C. (2012). What Do Users Really Care About? A Comparison of Usability Problems Found by Users and Experts on Highly Interactive Websites. Proceedings of Human Factors in Computing ...
What about Star? Google Reader did this and it was pretty clear it went into the Starred Items folder and your friends would also see you starred an item; it also served to bookmark. The other thing I was just thinking is that unless you told people, no matter what term you used it would still be unclear you "liked" that user. That seems totally different ...
Not according to Microsoft. Use title-style capitalization, without ending punctuation. Source: Microsoft Guidelines for Windows, section about error messages.
I think "Favourite" is the nicest commonly used internet term that encompasses the ideas of "like" and "bookmark".
My answer would be to synopsis the question of the modal form, so with the question being: You are leaving the question with unsaved changes The title would be: "Unsaved Changes" It's a pattern I've seen and used regularly, it's brief and informative.
If, as you say, as many as half your users aren't English speakers, why are you trying to communicate with them using English words? Why not show the Lira symbol (or better, some Lira banknotes) and arrows to the PayPal logo, pictures of your gift cards (or icons of gifts) etc.?
I think there are a couple that you could use that have good iconography: Pound It! or Fist Bump It! and (in my best Borat voice) High Five! Important Note: When you click the high five icon it should always play the corresponding sound!
From a user (non-programmer's) perspective. There's a difference between creating something and editing (updating) something. It's probably better to show this difference in button labels. This may be a stylistic thing, but if there's room for a longer label, I tend to use "Create Item" as oppose to "Create" so the action is crystal clear. This also makes ...
This area is normally giving you information on the type of question being asked (at least in my experience), so the question mark feels like the dialog is questioning itself. I'm a "Save Changes" dialog... or am I?
You are probably asking this because your into implementing it as a developer. The API of the most used map, Google Maps, call these needles for "markers". I'd guess this is the most technically correct word to use. Reference: Google Maps API Markers However I guess your target audience isn't developers and in there daily life call the needles "Pins". And ...
As a non-native english speaker, I always have found sign in & sign up, VERY confusing, I always click the wrong button. You should avoid Sign up. Login and Logout are not so much confusing
I associate new with the creation of a new instance of some existing object, such as, a new Word document. Create on the other hand strikes me as constructing something from scratch, which may or may not involve new instances of existing objects. So, I'll 'Create' a technical guide using a 'New' word document.
Have you heard about reactions? You can see how Fastcompany.com is using it on some of their blogposts and the full documentation of it here: http://www.readrboard.com/. I've take a look at it and responding to your question, this technology allows your users or visitors to select the type of impression they have about what they are reading/viewing. I ...
This is very interesting and immediately reminds me of Pinterest. Pinterest has two different actions one called "Pin", which basically bookmarks that item, which most of us can assume that if you are pinning something then you also like it. However, Pinterest also has an option to like a pin. Why would you need the option to have both, when would you want ...
My approach to this is completely style-guide oriented. The online Oxford Guide Style states: The general rule is not to use a capital letter unless it is absolutely required. The book itself states: Capitalize the first letter of headings and captions. So it appears Sentence Case is the way to go, event for captions.
Attention to microcopy is very important! (See footnote) The fragment phrase X axis is two words where axis is the noun and X is the descriptor (or qualifier) that specifies which axis you are talking about. Meanwhile x-axis is one (albeit hyphenated) noun by which that particular axis is called. So a valid sentence might be: The X axis is called the ...
When you put something in the top nav, your users know it's important. It's fine to have it in the header: It tells your users that you are actively soliciting their opinions. (1) Verbs are good — typically better than nouns, unless the noun is very common / familiar. "Feeback" might work, but "send feedback" might be even better. (2) Agree that combining ...
I would like to recommend you that, in your scenario "Continue" would be more preferred. The reason is simple - if you are collecting the data from user and that too in wizard section , then Continue word would be more suitable. If you are displaying the set of records and using pagination then Next would be the correct word to use. I was too in the same ...
Between Next and Continue, I would use Next if I need to use Prev. With Continue I would need to use Back. Which can be confusing sometimes. Continue/Back on a Android phone can be confusing since the need of behavior of both may be different. Also Next Prev take the same amount of space font size wise. And easier to get both to look similar.
You'll find that nearly without exception, question form in modals is little appropriate. On content vs interaction Probably to core duality in all interfaces is the that of content and interaction. Respectively, what you can see and what you can do. Cognitively, these are mapped to (so to speak) two cognitive processes - interpretation and action, which ...
Changing the perspective can open other options. Taking the user's perspective and benefit as the primary lens, you can come up with words like : keep save collect These words tell you about the value for you as a user and change the focus that is often put onto the contents themselves which eventually get the benefit of the user's action (distinction, ...
I don't know that one is more preferred over the other more than just picking one and sticking with it, as @DA01 was suggesting in the comments. I would add that what would matter is how you group the forward and backward actions. Meaning, Previous and Next should be grouped together and Back and Continue should be grouped together.
This mainly regards corporate identity and should not affect usability very much - usually. However, I think you should not force people to write it with a star, as the ★ sign is extremely hard to enter for average user (in unicode it's 2605, so it needs pressing Alt+2605 according to this article). Instead, you should let them use "My Business" (or ...
What is the site about? That might make a difference. I think in general, something like "For your security, please enter the text you see in the box below" could work, although really, it's not for their security at all. Maybe just say "Please enter the words you see into the box below." Sometimes giving too much explanation will confuse people more than ...
How are current customers getting to this site? Are they prompted for feedback somewhere in the product packaging? Or is the idea that a current customer would stumble onto this site, at which point you would want to prompt them to leave feedback? As a current customer, I don't know if I would view either of those links and see it as an invitation to leave ...
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