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Definitely agree that ghost buttons is the new rising trend in visual design but we need to consider its cons as well while using, Cons: Ghost buttons can fall too far into the background and frustrate users. Not all users may be design savvy; some may have trouble identifying an non-traditional button style and knowing how to use it. Ghost buttons can be ...


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From your options, a popup that includes the entire form is my vote. If you want people to complete the form, the number of fields should be as low as possible. The best example of this is a single email address field and a submit button (with more friendly words than "submit"). Secondly, the more pre-fill you can do, the better, right? If you have two (or ...


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Make your content interesting Not every user is going to want to immediately convert on arrival to your site. Make your content interesting, relevant to the terms that brought them there and tightly coupled to the goal achieved by completing the form. It's reasonable to assume that someone who has searched for something, found a well written, interesting ...



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