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4

Your goal is a good one. In the e-comm space, it's generally accepted that more page loads will result in less customers at the end of the funnel. The funnel is a cruel master. But there's a catch Your question hints at the fact that a shorter solution must also be a good one. You can't just cram a page full of info and declare "look, there's less pages ...


3

I think in the examples that you have provided the 'ghost' buttons actually do a pretty good job of balancing the weight of the content versus the need to create a call-to-action for the user. In terms of the visual design, I think there is enough done with the weight of the lines around the buttons and the differentiation from other screen elements for ...


3

I think buttons are better as well because it gives the user a full understanding of what sizes are available and how the garment is sized just at a glance. For example, a dress can be sized with letters (XS, S, M...) or numbers (00, 0, 2, 4), and all sizes might not be offered (XS, 00). Even if your sizing is generally consistent, it's still helpful to ...


2

One of the most widely used statements in the industry us "PCI Compliant". Most educated merchants look for this statement before even calling about a product or service. Some other suggestions Ive pulled from some big name players in the industry; "We've been a trusted partner for payments since 1996." (authorize.net) End-to-end encrypting card reader, ...


2

It's hard to say if an icon will increase conversions! It highly depends on the audience, the site, and how/when someone sees the button. Even a case study from another company won't be very helpful because it will only tell you what worked for them. Try a Simple A/B Test A: Product page with "add to cart" button (no icon) B: Product page with "add to ...


2

Generally, pick speed over image quality. But if you're willing to invest, you may be able to get both. The tradeoff here is image quality vs load time, and I don't think studies are going to help you particularly because the results really depend on how your site uses images. For example, if you are displaying products in a grid, users tend to be much ...


1

It has been noted via some research sources that email subscribers have less engagement post sign up but pop up can convert 10% more unique visitors. Here is an example: It converted 14.47% of the people who reached my blog. I believe that you will need to analyse your market first of all. Who are currently visiting your site? What are they doing? ...



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