New answers tagged business-application
I would say it would be better to avoid it. I guess it depends on the user empathy: some users will be able to think as they are that kind of person, and some others won't. But even though, playing a role is not accurate at all, and there will be a massive amount of context, experience and motivations you will be missing.
I'm going to go with no. From experience, you normally get the most accurate and truthful user testing results by getting real users to do real tasks in relevant contexts. If you ask someone to want something they don't want, or behave in a way they don't normally behave, you get weird imagination interference where the user will try to emulate their idea ...
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