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The reason so many e-commerce flows put credit card info last step is because it's a type of gradual engagement. By putting the "easy" stuff first (name, email address, etc... the stuff the user doesn't have to think about), you ease the user into the checkout flow. Because they're already committed to to the process, abandonment is far less likely when the ...

It might depend on what processing you are doing with the credit card info. In many cases, the verification of the credit card requires address information for verification. If you are doing this using ajax, it makes sense to ask for the address information first. In many traditional applications, the address information is asked for on an earier page, and ...

It would not surprise me if return on investment (ROI) became a stronger influence on pricing because many project goals are simply to increase ROI. From a client’s perspective, quality would be rightly rewarded while UX specialists can offer services at a lower rate but with ROI bonuses written into the contract. I’ve never been involved in any such ...