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If it's possible to ask context-based questions, ask this: Thanks for participating in our survey. Please pick which of the two sites you'd like to help us evaluate: [www.website.com] [www.website.co.uk] And adjust the second link to be whatever the local domain extension is. Ideally you'd randomize the position of both links too, because some ...


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Have a look at 'Study: How Searchers Perceive Country Code Top-Level Domains' on Moz.com. Author Eli Schwartz presents some successful approaches to really get at 1. whether users are aware of general TLDs, 2. do users see a particular TLD (.edu specifically) as more trustworthy, 3. can users identify a particular location by the ccTLD used, and 4. can users ...


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The problem with this kind of issue is that I suspect you would get different answers from different parts of the globe. I suspect (and this is just a suspicion - I have no evidence for this) that populations with US trade interests may favor the .com suffix as it is considered a larger 'global' entity rather than just confined to their country whereas ...


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If at all possible I'd try and observe actual behaviour, rather than ask a question. Because people suck at predicting their own behaviour. For example run a remote usability test with mocked up a google search result around your topic with a mix of .co.uk & .com (or whatever) company names/URLs and see which is clicked most. You also have to remember ...



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