3
votes
2answers
148 views

Is it easier to get a user to watch a video, or to scroll?

I see a lot of startups using product videos as the primary focus on their home page, with cheeky animated characters explaining whatever their product might be. But is there any data showing whether ...
6
votes
2answers
219 views

Video automatically playing on a home or landing page - studies and data

I'd really like to know of any good studies, or posts about the impact that an auto-playing video has on a home or landing page. Impact being a change in conversion rate, bounce rate, time on site, ...
5
votes
2answers
185 views

Are videos on the homepage of a commerce site a good idea instead of text?

I have received a design to implement for a new homepage on an existing music entertainment site. I have wireframed the new design below (it's already been designed and UX has not happened, I am ...
8
votes
3answers
220 views

In which cases does it make sense to use an explanatory video on a homepage?

I am a junior designer and I working on a web service's site design. I am not sure what should I place at the homepage i.e.: Some services like dropbox and readability have a quick video tour which ...
8
votes
8answers
1k views

Should video be used on home pages for company brochure sites?

I have just been in a meeting to discuss our company's new website. There was a lot of support for video being included on the home page. The video would include key messages and client's saying how ...