Comprises multiple methods for gaining insight into user needs and behaviours from real end users.

learn more… | top users | synonyms

2
votes
3answers
436 views

How to determine Internet usage experience

How much experience a web site visitor has with Internet usage could help us decide what structure, functionality and design we should focus on. If the target group is novice users we need to build ...
1
vote
3answers
394 views

Who are the most common visitor types to a web site?

Creating a detailed stakeholder analysis is fundamentally when you are planning to build a usable web site. Prior to a workshop I've tried to list the most common stakeholders that are likely to ...
6
votes
5answers
961 views

How reliable are heatmaps generated by cursor positions?

Heatmaps are one of the best tools we have to mesure the impact of a design, not just in UX terms but also in marketing/conversion terms. I've found that most of the free or less-expensive solutions ...
1
vote
2answers
160 views

How to use user research to help design system-specific interfaces?

I work for a company that builds patient safety software; basically a records management system. However, a large portion of the application is focused on administrative tasks that do not bear any ...
130
votes
16answers
8k views

How to discover what users NEED and not what they WANT?

I have been thinking a lot about my favorite quote from Henry Ford: If I asked people what they wanted, they would have said 'Faster Horses'. -Henry Ford The trouble I have been having is that ...
9
votes
3answers
161 views

How can I structure a usability study to produce findings that relate to the long-term use of a tool by an expert user?

I am building a tool that will be used in a call center. The users range from part-time temps to 5 year veterans. I have personas that reflect these. I have two (quite different) prototypes of a ...
5
votes
4answers
283 views

Is it effective to ask users which design they prefer and why?

I have a few different options for the UX of a tool. Each is quite different from the other. They are currently represented as lo-fi wireframes. I would like to get feedback on them to decide which ...
1
vote
2answers
117 views

What effect does requiring a plugin have on conversion rate in a web app?

An HCI professor of mine found in a small study that requiring an added plugin (Java Silverlight ext) to view certain content resulted in a greater than 50% drop in users completing the task. Users ...
2
votes
5answers
238 views

Who is the average user?

We get occasional questions about designing for the average user, but the term is bandied around pretty often - especially by clients who want to design their product or application so that it can be ...
10
votes
6answers
1k views

Floppy disk icon for “Save” [closed]

It's funny that we still use floppy disks icon for save operation association while floppies have long been outdated, unused and many computer users nowadays don't even know how floppy disks actually ...
8
votes
7answers
2k views

How to measure self reported computer proficiency? Ideally with one item

For a usability test, I'd like to have a simple measure for computer proficiency, to be able to see, whether it has an impact on successfully handling the tasks. How can we best measure that? A ...
2
votes
1answer
428 views

What do you think of data mining in user research?

As far as you know, how popular is this method in user research? What do you think of this method? Normally who are doing this job? People from UX team or other teams? What tools do they usually use ...
2
votes
2answers
148 views

Are there any survey tools that are optimized to render correctly on mobile devices? [closed]

My company would like to run a NPS survey off of our Mobile experience (app and website), are there any tools that will work well with mobile screens? We use Vovici, cvent and surveymonkey in house ...
3
votes
2answers
254 views

How to perform field studies and usability testing when your target group is e-commerce managers and business executives?

If you are working on a project aimed to this type of difficult to reach user and you still want to keep a proper Lean UX approach, how do you face the problem of finding users for gathering insights ...
5
votes
7answers
650 views

What one book should I read to learn more about user research methods? [closed]

I am looking for a book that specifically focuses on the research phase of UX. Specifically the different methods available, when to use them and how to conduct them. What should I buy?
8
votes
7answers
322 views

When to use data driven personas and when to make them up?

I'm studying HCI and the focus for persona creation on my course is resolutely that personas should be derived from user research data. I also attended adaptive path's uxintensive last year and the ...
16
votes
14answers
383 views

Is user testing a luxury or a necessity?

I understand that you should be thinking of your users all the time but given the current climate where every pound counts is user testing just for the richer companies?? Should you discount your ...