Comprises multiple methods for gaining insight into user needs and behaviours from real end users.

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5
votes
4answers
279 views

Is it effective to ask users which design they prefer and why?

I have a few different options for the UX of a tool. Each is quite different from the other. They are currently represented as lo-fi wireframes. I would like to get feedback on them to decide which ...
1
vote
2answers
113 views

What effect does requiring a plugin have on conversion rate in a web app?

An HCI professor of mine found in a small study that requiring an added plugin (Java Silverlight ext) to view certain content resulted in a greater than 50% drop in users completing the task. Users ...
2
votes
5answers
223 views

Who is the average user?

We get occasional questions about designing for the average user, but the term is bandied around pretty often - especially by clients who want to design their product or application so that it can be ...
9
votes
6answers
1k views

Floppy disk icon for “Save” [closed]

It's funny that we still use floppy disks icon for save operation association while floppies have long been outdated, unused and many computer users nowadays don't even know how floppy disks actually ...
8
votes
7answers
2k views

How to measure self reported computer proficiency? Ideally with one item

For a usability test, I'd like to have a simple measure for computer proficiency, to be able to see, whether it has an impact on successfully handling the tasks. How can we best measure that? A ...
2
votes
1answer
385 views

What do you think of data mining in user research?

As far as you know, how popular is this method in user research? What do you think of this method? Normally who are doing this job? People from UX team or other teams? What tools do they usually use ...
2
votes
2answers
140 views

Are there any survey tools that are optimized to render correctly on mobile devices? [closed]

My company would like to run a NPS survey off of our Mobile experience (app and website), are there any tools that will work well with mobile screens? We use Vovici, cvent and surveymonkey in house ...
3
votes
2answers
241 views

How to perform field studies and usability testing when your target group is e-commerce managers and business executives?

If you are working on a project aimed to this type of difficult to reach user and you still want to keep a proper Lean UX approach, how do you face the problem of finding users for gathering insights ...
5
votes
7answers
582 views

What one book should I read to learn more about user research methods? [closed]

I am looking for a book that specifically focuses on the research phase of UX. Specifically the different methods available, when to use them and how to conduct them. What should I buy?
8
votes
7answers
299 views

When to use data driven personas and when to make them up?

I'm studying HCI and the focus for persona creation on my course is resolutely that personas should be derived from user research data. I also attended adaptive path's uxintensive last year and the ...
13
votes
13answers
346 views

Is user testing a luxury or a necessity?

I understand that you should be thinking of your users all the time but given the current climate where every pound counts is user testing just for the richer companies?? Should you discount your ...