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1answer
39 views

Storyboard and User Journey: what's the difference?

I've been asked this question and couldn't provide a good answer. My understanding is this: Edit: Storyboard (not User Story) is a rough sketch of your user's day to day activities. It captures the ...
1
vote
1answer
35 views

When are service blueprints more useful than journey maps?

Service blueprints are divided into layers from the customer and physical evidence, to the front of house employees and systems, to the back of house employees and systems. Journey maps seem to be a ...
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3answers
56 views

Would user frustrations come under the umbrella of a user journey?

I am designing a time planning tool. I have created several personas, which are using multiple other tools to achieve something that should be easily achievable with the software I am designing. I ...
2
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2answers
119 views

Any evidence password strength indicators break user journey?

Have any studies been conducted on whether password strength indicators break user journey's. Here is a hypothetical scenario: As a customer of an eCommerce website, I am ready to make a purchase ...
0
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2answers
48 views

Email Survey - Recommended questions / format for task analysis?

We are hoping to send out email surveys to some of our customers (w/a coupon reward) in the hopes of getting some task analysis-type feedback returned. This is a large B2B website with tens of ...
2
votes
1answer
164 views

Creating an extremely detailed user Journey Map

I'm about to start work on a detailed customer journey map for a travel company. This to be for an end to end service and there are a LOT of touch points. I'm just curious has anyone any tips/feedback ...
2
votes
1answer
95 views

Creating a customer journey map and then elaborating it

I need to create a customer journey. This customer journey will then be elaborated into more detailed requirements and then passed to vendors for them to estimate and price. This is the end goal. I ...
2
votes
2answers
749 views

What is the difference between a customer journey and a user journey

What is the difference between a customer journey and a user journey? I am planning a requirements workshop for a new CRM implementation. We have identified all the customer journeys but we need to ...
4
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3answers
67 views

Staying current with many enterprise applications in the portfolio

Our organization has 6 applications that our end-users interact with on a daily basis. Each application is developed by a separate team and lives in their own solution files. We've made an effort in ...
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0answers
31 views

What types of users would use an asset management website?

What are some key types of users who would use an asset management/ investment portfolio website? What kind of information do they expect to see? What intentions would they have? Please provide some ...
1
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3answers
190 views

What's a good alternative to lightboxes?

I'm designing a form with 4 accordions. On the end of the 1st accordion, 1 of 2 things will happen: Success: user will go to next accordion and all is okay Not successful (user is referred to call ...
1
vote
4answers
149 views

Express buy button for a complex product (diffrent size,colors). Any experience or examples?

I want to launch a "Express Buy" button just under a product picture. The idea is to avoid one click, the one that goes to the product card. I want this to go straight in to my user's shopping cart. ...
2
votes
2answers
221 views

When are customer journey maps useful?

How do I find data to build customer journey maps? I ran some surveys but I don't think that survey answers are useful enough to build a customer journey map. I don't have enough emotional data, but ...
14
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5answers
1k views

How valuable are user journeys?

The last time I mapped out a user journey was during a pitch process. The only reason I did a user journey was to demonstrate to the client how the user would get from point A to B without having to ...