I am looking for standardised techniques or question sets that can be used to test the value, credibility or trustworthiness of a community advice site. In particular, I'm interested in testing ...
Testimonials and case studies are a common way to get a second-voice onto the website to help sell your product / service from business-to-business. However, useful case studies are much harder to put ...
What are the different ways to make users (especially paranoid one's like me) feel safe about the security aspect of the site?
I have a client who insists on getting their website validated by Norton Security Verification and displaying the seal. However, I am skeptic and do not trust Norton products. I recall an impression ...
I am working on a site revamp for a staffing company and they really wanted to use testimonials to highlight how successful they are in placing quality candidates. Though I do agree that quality ...