survey methodology is the field that studies the sampling of individuals from a population with a view towards making statistical inferences about the population using the sample.

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172 views

How to evaluate average results on an UX survey?

We did an UX survey for an application with employees at the company creating it (who know the program for some time now) and the result are all in all very average. The software seems to be perceived ...
3
votes
1answer
827 views

How should a survey (Likert Scale) be presented in a mobile application?

I'm designing a mobile (phone/tablet) application where one of its primary uses will involve taking surveys. These surveys already exist on paper, and many of the questions make use of a Likert Scale. ...
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3answers
220 views

Should survey for canceling subscription be before or after the subscription is canceled?

We want to collect data about why our users cancel our product subscription. Should we put the survey form on the same page? Since it might be more likely that they will fill it in, but probably at ...
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4answers
1k views

How to best ask for computer experience in a survey?

Our business software has a heterogeneous user base ranging from tech-savvy engineers, over computer used to be salesman up to older, tech-averse craftsman. In a coming survey I would like to ask for ...
2
votes
1answer
336 views

BETA release user survey

We are doing a limited BETA release of our application and have been asked to create a online survey for the users to complete at the end. I am not a fan of the survey approach to gathering ...
4
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2answers
353 views

When to adjust for frequency of use in satisfaction surveys that use intercept sampling?

A well-known issue in "intercept" sampling is that it is not a probability sample of the customer population. If you were a grocery store interviewing 1/20 shoppers as they exit the store, for ...
8
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7answers
2k views

How to measure self reported computer proficiency? Ideally with one item

For a usability test, I'd like to have a simple measure for computer proficiency, to be able to see, whether it has an impact on successfully handling the tasks. How can we best measure that? A ...
2
votes
1answer
156 views

Information density vs. number of pages for users with low computer literacy

Any suggestions for design patterns/best practices regarding less pages/higher info density vs. more pages/less info density when your audience has low-level computer literacy? The particulars: I'm ...