designing features of social media sites or features integrating with social media sites

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How to evaluate alternative ways people find content in a social/mobile driven news environment

It will be quite straight froward to evaluate desktop users' behaviour by using card sorting session. Shall I stick with card sort?
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Sharing a link in iOS: where to place an action button if not in a bar?

I'm going to explain what I've been told to meet: I need to add a kind of "tell a friend" option within a settings menu the app already has (which is a table view). The purpose of such "tell a friend" ...