the process of improving the visibility of a website or a web page in search engines
51
votes
11answers
2k views
Should people be able to change their usernames?
So, you want to change your username to something new. Should an application allow you to do this?
Let's say that you have a unique URL that points to your profile. Let's assume it is human ...
13
votes
8answers
648 views
What to do when customers search for “Cheap” when you want to convey “Quality”?
An ecom client that I am working with has an interesting SEO challenge. They sell products that they want to convey quality and value; however, the #1 thing searched for on Google, Bing, and their ...
8
votes
4answers
366 views
Is it still relevant to include a Sitemap page?
SEO has moved on over the years, so do you feel that it's still necessary to include a sitemap page on a site (For UX purposes, as well as SEO)?
5
votes
3answers
116 views
Using keyword research to create a sitemap
I work at a marketing agency that does a lot of SEO/PPC work along with building websites. We do keyword research for the client's domain and then use that to create the sitemap. This is a good idea ...
3
votes
2answers
209 views
Language switch redirect to homepage or content page
I'm using a CMS that supports multiple languages and the build-in SEO tools are decent.
The problem is that it doesn't support switching between languages while remaining on the same page, because ...
2
votes
2answers
187 views
Is it bad to use information architecture to describe multiple topics with duplicate category names?
I'm rebuilding a site from scratch and would like to make better informed decisions about UX and IA.
Is it bad to use information architecture to describe multiple topics with duplicate catagory ...
1
vote
1answer
74 views
Language in url
For language support in a website's url, which oen can be better and cuter?
http://en.example.com
or
http://example.com/en/
Which one is better in SEO? Which one is better in regards to user ...
1
vote
1answer
91 views
A/B Testing and Duplicate Content
Now that Google can crawl/index content from JavaScript, how are page variants treated by Google by serving a slightly different versions when A/B testing?
Is it advisable to add references to the ...
1
vote
1answer
100 views
Language switch redirect to homepage or content page [duplicate]
Possible Duplicate:
Language switch redirect to homepage or content page
I'm using a CMS that supports multiple languages and the build-in SEO tools are decent.
The problem is that it ...
1
vote
1answer
133 views
Detail page with different main-navigation dependent on inner-link vs. landingpage
Consider product detail pages of which some rank pretty good on long-tail keywords. However, some testing has shown that visitors often 'leak' to more general pages through the main navigation.
...
-1
votes
1answer
616 views
To breadcrumb or not to breadcrumb? Possible SEO advantage? [closed]
I generally use the back button if I want to go back or click the logo to hit the homepage again. I rarely use breadcrumbs but my employer found a year back that adding breadcrumbs to the website ...
