the act of selling user experience to customers, managers, co-workers and employers

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13
votes
5answers
780 views

How do you persuade an organization to value UX?

UX is such an underrated field in a lot of industries. I wonder how companies consider employing UX designers and even heavily valuing their suggestions. Some big companies happen to see the light and ...
10
votes
4answers
578 views

“Selling” the management on need for UX focus

After the novelty of finding this SO section wore off (and being rightfully shamed of asking a duplicate question), I'd like to rephrase this question so it would target what I feel is a gap in ...
25
votes
6answers
681 views

How can I justify UX processes? [duplicate]

Possible Duplicate: How do you persuade an organization to value UX? Within the past year I have joined a large company as a 'one-man-user-experience-show' and am often called upon to ...
7
votes
4answers
420 views

How to convince stakeholders to invest in proper UX?

I'm working on a web app with a team of 5, including me. One database administrator, one project manager, two programmers and me the front-end designer. This project is an internal reporting system. ...
5
votes
3answers
1k views

How to get stakeholder buy-in for proposed UX research initiatives?

Undertaking usability studies often requires selling them first. What methods have you found effective for getting your plans approved? One example: I've used short project overview plans in the ...
13
votes
7answers
562 views

How do you go about convincing the stubborn “powers that be” to let you change a clumsy layout that users are used to?

How do you go about convincing the stubborn "powers that be" to let you change a clumsy layout that users are used to? Say there was a layout in a previous version of software from years back and ...
0
votes
2answers
74 views

What are -if they exist- the best books about UX and business? [closed]

I would like to know if anyone of you read - or if he heard about - a good book neatly explaining the importance of UX in business, something about the return on investment on UX making it clear that ...